Abstract The research apprises broadcast media as means of disseminating agricultural information to the farmers in Obokun Local Government area of Osun State.  In a country like Nigeria, Malaysia and India, where literacy level is low, the choice of communication media is of vital importance. In this regard the television and radio are significant, as […]

CHAPTER ONE  INTRODUCTION   1.1        BACKGROUND OF THE STUDY  In every society we find ourselves, the need for the rules to reach out improve the standard of the ruled is imperative. The system must rely upon a regular two-way flow of information between the government and the citizens of the country, we have seen […]

ABSTRACT The research focuses on corporate social responsibility in Nigeria’s telecommunication sector (A case study of Globacom Nigeria Limited, Enugu). Survey research method was used and the sample size was ninety two and it was determined using the Taro Yamane formula. The research used both the primary and secondary sources of data in the course […]

Abstract Drama otherwise known as movie has been part and parcel of our society and is one of the instruments for national mobilization, education and development because of its communication strength and simplicity, no wonder it was employed at the emergency of ebola virus in Port Harcourt. The core objective of the research is to […]

Abstract The research examines the contributions of broadcast media in curbing the spread of Ebola virus in Nigeria and particularly in Lagos and other cities. It was established that one of the means used to contained ebola when it first reported in Nigeria was through communication particularly broadcast media through various sensitization and enlightenment programmes […]

ABSTRACT This research work is titled effect of ownership policy in the editorial content of Nigerian media; a case study of the Nation Newspaper. Survey method was used in collecting the required data based on simple percentage ratio. One hundred questionnaires were distributed to respondents while eighty were returned. This research work reveals that the […]

Abstract The research examined the effectiveness of radio as a tool for public enlightenment on HIV/AIDS using students of Federal Polytechnic, Ado-Ekiti as a case study. Survey research method was used while multistage sampling techniques was adopted in selecting sampling frame i.e (simple random sampling and systematic sampling). However, out of 180 copies of administered […]

Introduction Ethics of journalism compel journalists and media houses to be objective, accurate and fairness in their reportage. Also, during electioneering processes all political parties need to be given equal attention and publicity without any tone of fear or favour. This is a cardinal principle that guides the operation of journalism world over. Tuchman (1978:2) […]

ABSTRACT Media hazards is one of the major issues in journalism but attracted less attention in the last few decades especially now that democracy is waxing stronger in Nigeria making it appears as if there were no hazard any more. The focus of this research is to examine media hazards on the performance of journalists in […]

CHAPTER ONE 1.0 Introduction 1.1 Background to the Study Olayinka (2013) writes that eye contact and facial expressions provide important social and emotional information in communication especially in interpersonal setting. People, perhaps without consciously doing so, probe each other eyes and faces for positive or negative mood signs. In some contexts, the meeting of eyes […]

Abstract This research examined the influence of ICT on Modern day Practice of Broadcast Journalism: An Appraisal of MCR Unit of DRTV, Asaba Delta state. Findings shown that one of the hallmarks of modern technology in broadcasting media is effective performance. It is not an overstatement to say that advancement in modern technology has revolutionalised […]

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Mass media is communication that is to a large group, or groups, of people in a short time. This can be written, spoken or broadcast communication. Some of the most popular forms of mass media are newspapers, magazines, radio, advertisements, social media, television, Internet, and films/movies. Mass […]

ABSTRACT This study is to identify the impact of Advertising on the marketing Global system for mobile (G.S.M) Communication in Enugu a case study of MTN Nigeria Communication Limited. The main purpose of this research among others is to know the important and benefit of advertising to the general public such as those in the […]

CHAPTER ONE INTRODUCTION 1.1 Background of the Study: Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media…. TV and radio commercials, print advertising, billboards and more. Every […]

ABSTRACT This paper explores the impact of reading newspapers in the life of students of the University of Lagos, especially the fashion and style pages of the selected newspapers and why they were being read by students. The Survey research method was adopted for this study and 250 copies of questionnaires were distributed. The number […]

ABSTRACT This study investigates the impact of the musical programmes on the cultural behaviour of students. The research posits that the current trends in the cultural behaviour of youths in Nigeria as observed among students is significantly associated with their perception of western culture and exposure to musical TV programmes. The assumption that foreign media […]

Abstract The research examines television education role in preventing unplanned pregnancy on female students at the University of Uyo. Cross-sectional survey research method was used while multi-stage sampling frame was also used to select the respondents within  Uniuyo. The sample consisted of 120 female undergraduate students whose ages range from 15-26+. Female students who are […]

Abstract The study evaluates the impact of photograph on magazine cover page with case study of Tell Magazine and Ovation Magazine. Photographs play a very prominent role in magazine and in the print media in general. It communicates messages even to the illiterates. Also, from the data analysis and findings, it is observed that photographs […]

Abstract The research was carried out to evaluate the Impact of freelance presenters on Broadcast Industry (A case study of Unique F.M, Ilesha). The work of freelance presenters have a serious impact on the success and failure of broadcasting stations if the freelance presenter is very effective and knows his/her onions the broadcast station will be able […]

Abstract The study examined the role of mass media in the fight against corruption in Nigeria with a focus on the EFCC activities. Without doubt mass media play very crucial role as the fourth estate of the realm especially in serving as the major watch dog to the people in authority. Mass media especially television […]

Abstract This study examined the impact of deregulation of broadcasting media on the people of Boripe Local government area of Osun state. With the privatization and deregulation of broadcast industry in Nigeria by the then Head of State, General Ibrahim Babangida regime in 1992 in order to allow private participation in broadcast media which was […]

Abstract The study examines the impact of facebook and 2Go as an effective interpersonal media of communication with specific focus on the students of Osun State Polytechnic, Iree. There is no doubt about the fact that the world is completely in a global village as postulated by Professor Marshall McLuhan, according to him the world […]

Abstracts The study examined the impact of the mobile phone usage on agricultural information among Ojo farmers. A study of Agric information dissemination among Ojo farmer, Ojo Local Government Area. Using a survey of five villages in Ojo town, Ojo local government area of Benue State. This research also finds that the following problems are […]

ABSTRACT This study probes the effect which foreign TV has on the cultural values of the Nigeria youths particularly students. The research posits that the current trends in cultural behaviour of youths in Nigeria as observed among student of Osun State Polytechnic, Iree is significantly associated with their perception of western culture and exposure to […]

ABSTRACT This study examined the impact of Nigeria home movie industries on national development: problems and prospects using movie industries and movie viewers in Asaba as a case study. Survey research methodology was adopted while one hundred copies of the questionnaire were administered to the selected respondents within Movie Industries and movie viewers in Asaba […]

ABSTRACT This research project was embarked upon to evaluate the role of public relations in the banking Industry, a case of First bank Nigeria Plc., Enugu, an current issues of public relations contribution. to the effectiveness and growth of banks, the development of cordial relationship between management and employees of organization, the establishment and maintenance […]

CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY Broadcasting should not just inform, educate and entertain, it should also influence. That is why the Nigerian Broadcasting Code describes broadcasting as “a most potent mass medium,” capable of reaching audiences simultaneously and availing man with the best means of information dissemination and reception, thereby enabling the individual […]

Abstract The research examines the impact of radio on political mobilization of the electorate with a study of Ibadan North Local Government. Without doubt mass media particularly radio plays a very prominent role in political and socio-economic development of society. Because of the accessibility of radio signal in every nooks and crannies of society it […]

Abstract The study examined the impact of radio on the voting behaviour of electorate in the 2016 Edo state governorship election with a particular focus on Benin City. Several efforts and empirical research have shown that mass media most especially radio plays a significant role in educating, enlightening, sensitizing and general mobilization of electorate for political development. […]

Abstract The study assessed the effect of radio political advertising and the participation of the rural electorate in election in Rivers State, Nigeria. The study was motivated by the tense political atmosphere that pervaded the political landscape in the state prior to the gubernatorial and the senatorial election due to the incumbent governor’s defection to […]

Abstract Video and audio quality, contents and ownership structured of the media organisation have been some determinant factors on media preference of the people, this is evident in the submission of the previous literature examined including this research on the comparative study of audience perception of NTA and BRTV Maiduguri: A Study Final year Students of Unimaid Students. The study is anchored […]

ABSTRACT This project work deals critically on the audience perception of political news report in Nigeria. The research contains five chapters in which each chapter contain full analysis. The first chapter contains the background of the study, the perception of audience towards political news report in Nigeria, the problem, purpose of the study, significance of […]

Abstract The media may not tell us what to think but it may tell us what to think about, this is the cardinal assumption on which the Agenda Setting Theory of the media revolved and it is on this that the research is anchored because one of the core ingredients of election is to mobilize […]

ABSTRACT   With civilization and urbanization on the increase in Nigeria today and also freedom from parents enjoyed by youths and students in various institutions of higher learning in Nigeria, different kinds of sexual orientation has developed which homosexual is one of them. Homosexuality being the romantic or sexual intercourse or behaviour between members of […]

ABSTRACT The primary objective of this study is to examine the role of public relations in grassroots development: A study of Irewole Local Government. Public Relations contributes greatly and tremendously to achieve the aims and objectives of any institution including local government administration if well man by skills individuals especially those who understand community interest. […]

ABSTRACT This study examined the implication of National Broadcasting Commission (NBC) rules and regulation on broadcasting media. In this research work the broadcasting station AIT being studied on how they make their operation to conform to the regulation guiding them, which AIT has been chosen and studied. However, since it is not possible for the broadcasting […]

CHAPTER ONE INTRODUCTION Background to the Study An indigenous language or autochthonous language is a language that is native to a region and spoken by indigenous people but has been reduced to the status of a minority language. This language would be from a linguistically distinct community that has been settled in the area for […]

Abstract  This research examined the influence of integrated marketing communication on brand building and sales with a focus on the transition of Zain to Airtel. The theory that was used during this research is the learning theory which postulates that exposure to certain models or message to a particular audience which was applied to this […]

ABSTRACT This study examined the influence of pornographic films on Nigerian youth, with particular emphasis on the youths in Lagos State University. The study ascertained how pornographic materials have adversely affected the moral behaviour of youths. Quantitative research design was used in which cross-sectional survey method was adopted while the data collection instrument was questionnaire. […]

Abstract This study examined the importance of political cartoons to newspaper. Political cartoons for any newspaper are indispensible. It is a visual medium that engages the audience, helps them understand and interpret the political, social and economic scene in the country and the world. The political cartoons lately have gained much importance and have a […]

Abstract The research explored the influence of billboard advertisement in buying products and services among pedestrians in Lagos city. The basic concern of the research was to find out whether billboard advertisement influence buying habit of consumers and to what extent. Without mincing words, it is obvious that billboard is one of the effective advertising media especially with […]

Abstract The research examined Influence of Child-Spacing Campaigns on the Knowledge, Attitude and Practices among Rural Women with a case study of Ugbawka Community, Enugu State. In carrying out this research, the researchers adopted survey method coupled with questionnaires administered to the selected respondents in Ugbawka community area of the Enugu state. Findings have shown […]

Abstract The aim of embarking on this study was to provide a well-detailed account on the Impact of Radio Nigeria Enugu’s awareness campaign on global warming using Emene community as the study area. The researcher used survey research design in the collection of data because it is easier to sought people’s opinion using questionnaire. The […]

CHAPTER ONE INTRODUCTION 1.1         BACKGROUND OF THE STUDY  Media need to be recognized as an important vehicle responsible of acquainting the citizens with well-defined national goals by informing them of their role, expectation and obligation. Media practice is public interest oriented. It is the means through which government, institutions, organization and all others in […]

Abstract This research examined the influence of digitalization on broadcasting media using a case study of African Independent Television (AIT). Findings have shown that one of the hallmarks of digitalization of broadcasting media is access to multiple of channels by an audience. It is of note that before the advent of digitalization majority of the […]

Abstract The core objective of this research is to examine the influence of DRTV on the voting pattern of Asaba residents particularly in the 2015 Election. It is observed that television plays a very crucial role in Nigeria political process and development. Through television programmes and other activities, electorate and other stakeholders were enlightened, mobilized […]

Abstract The research appraised the impact of indigenous soap operas on the behaviour of students of tertiary institutions in Nigeria with a specific focus on the Laittos University. Soap opera as short and episodic drama air on the television usually on once in a week has become staple content and entertainment programme in the last […]

ABSTRACT Broadcasting media particularly television is one of the major agents of socialization, education and mobilization in this contemporary society of ours where many youths are found of enjoying one activity or the other on television such as sport, soap opera, eduTv like: Who Wants to be a Millionaire, Brain Test, Quiz T.V, take a […]

Abstract The research examines the impact of radio on the mobilization of the electorate for elections with a study of Ibadan North Local Government. Without doubt mass media particularly radio plays a very prominent role in the political and socio-economic development of society. Because of the accessibility of radio signal in every nooks and cranny […]

Abstract The study examined the influence of photographs on the readers of the Nigerian observer newspaper in Benin City. It is obvious that photographs play a very prominent role in newspapers and the world of print media in general. It communicates messages even to the illiterates. Quantitative survey research method was adopted in which questionnaire was used […]

Abstract This research looked at the social media and voting pattern of youth  in 2015 presidential election in FCT, Abuja. The study was anchored  on Technological  Determinism Theory by Marshall Mcluhan  (1962). The theory stated that media technology shapes how we as individuals in a society think, feel, act, and how society are operates as we move from one technological age to another […]

Abstract This project examines the Impact of television advertising in promoting the sales of MTN products in Enugu metropolis. Survey research method was used for the study and purposive sampling technique was used to draw a sample size of 200 from residents in Enugu metropolis. Research findings showed that MTN adverts on television have greatly […]

Abstract The research examined the television programming and viewers preferences with a study of NTA viewers in Lagos particularly in five major strategic locations within the Lagos metropolis i.e Oshodi, Ojota, Ikeja, Mushin/Ladipo and Yaba/Akoka. The study is anchored on perception theory, uses and gratification theory and source credibility theory especially as it is obvious […]

Abstract The significance of product packaging in the sale and durability of products cannot be overemphasised in this competitive market. The research examines the influence of product packaging on consumers’ patronage of indomie noodles. The research used quantitative research with survey method while questionnaire was used as data collection instrument. 100 respondents that were selected […]

Abstract The research examines the impact of radio on political mobilisation and education on voting habits in Ukanafun Local Government. Without doubt mass media particularly radio plays a very prominent role in the political and socio-economic development of society. Because of the accessibility of radio signal in every nooks and cranny of society, it is very […]

Introduction Journalism is the collection, preparation and distribution of news and related commentaries and feature materials through such media as magazines, radio, television, the internet Ewuola, (2002). Journalism is saddled with the responsibility of finding facts, writing news, editing news and other editorial materials that are worthy of public interest for presentation. Journalists work in […]

CHAPTER ONE Introduction Background to the study Child trafficking or child abuse is one of the critical issues facing almost all societies of the world including the most civilised countries such as US, UK, France which has received several attentions locally and globally with the view to curb or eradicate all forms of abuse on […]

Abstract Journalism is considered an exclusive preserve of men with salutation phrase of ‘Gentlemen of the press’ an indication of gender discrimination or men profession only. Religion, culture, gender disparity, role as mother and insecurity among others are factors influencing the performance of women journalists in Nigeria. The core objective of the research is to […]

Abstract There are legal and social problems that have continued to restrain the Nigerian journalists from adequate and effective news reporting. These laws are meant to dictate to journalists what they should and should not publish. Whether in a military or a civilian government, these laws are always there to serve the objectives of the […]

CHAPTER ONE INTRODUCTION The growing number of internet users is one of the factors responsible for media convergence i.e reading, viewing and watching news online practicable. For instance, the number of internet users in Nigeria has further increased to 93.4 million, according to a new report on Internet status in the country. The report obtained […]

Abstract The audiovisual nature of television makes it mirrors reality and is capable of influencing the psychological perspective of children and adolescents because children tend to cultivate what they watch on television according to George Gerbner. Base on this assertion that this research examines the effectiveness of music in indomie noodles jingle and commercial on […]

CHAPTER ONE INTRODUCTION 1.1      Background of the study Experts in the nation‘s media and marketing communication industries at a forum organized by the Advertising Agencies‘ Association of Nigeria, (AAAN), in 2010 in Lagos, raised alarm on the future of newspaper in Nigeria. Majority of the participants concluded that unless the print media braced up to the […]

Abstract The research examined the influence of reality TV show on brand image using MTN Project Fame as a case study. MTN Project Fame is one of the strategies adopted to improve the image and enhanced the contribution of MTN to the hosting nation, by organizes different activities, programme and sporting events such as: “MTN […]

Abstract The emergency and rising of social media otherwise known as citizen media in this digital era have revolutionalised the socio- economic and particularly political development of Nigeria. It offers platform for political debates, political campaign and political mobilization especially in the 2015 General Election in Obabra Local Government of Cross Rivers state. The research, […]

CHAPTER ONE 1.0    Introduction 1.1.   Background to the Study Of all the Millennium Development Goals, the least progress has been made on goal Number Five (MDG 5): Re­ducing maternal mortality by three-quar­ters by the year 2015. (UNICEF 2009). Every day, about 1,500 women across the globe die because of com­plications during pregnancy or childbirth, and 98 […]

Abstract Western states like US, France, UK, etc are technological developed particularly in television and motion programmes this made them dominate other developing nations which include Nigeria as a a result Nigerians portray Western cultures and values cultivated through the media. On this thrust that the research examine the influence of cable television services on cultural imperialism and that is why […]

ABSTRACT This was an empirical study to determine the influence of social media on academic performance of Auchi polytechnic students. To achieve this general objective, four research questions were raised and three null hypotheses formulated, which guided the study. A survey research design was used for the research. Questionnaire was used to generate primary data […]

Abstract The main purpose of this study is to find out the influence of advertisement on students’ patronage of Goodmorning cornflakes. The study adopted the survey research method using the questionnaire as its research instrument. Out of 100 copies of questionnaire distributed to the respondents who were undergraduate students of Caritas University,  100 copies were […]

Abstract The aim of this study was to analyze the Influence of Television as a Watchdog against Child Abuse and labour with a particular focus to Child Trafficking. The study is anchored on agenda setting theory. The study used survey research method as quantitative design while questionnaire is used as a data gathering instrument. Respondents […]

CHAPTER ONE  INTRODUCTION BACKGROUND TO THE STUDY   The mass media, most especially television have gradually become a part of daily lives, and sources of information, education and entertainment have been described as the primary functions of the media. Folarin (2005) assigned three functions to the media: Surveillance of the Environment (the news function), correlation […]

CHAPTER ONE INTRODUCTION 1.1  BACKGROUND OF THE STUDY Political analysts, researchers and communication experts have established that, for the first time in the history of politics in Nigeria; media were used to the fullest especially with proliferation and growth of new media otherwise known as social media. Social media was a major platform for political […]

Abstract Ever since the first appearance of cartoon in newspaper, it has remained one of the most integral parts of newspaper. It plays different role depending on the type of cartoon and caption used. Cartoon to many is an entertainment and funny graphics. One of the major reasons for using cartoon in newspaper is to […]

Abstract The audio-visual nature of television placed it above most of the advertising platforms in terms of creating lasting impression in the minds of consumers in a persuading and enticing manner. It is on this belief that the research examines television advertisement and Guinness Stout buying habits among Ikeja residents. The research is anchored on […]

CHAPTER ONE INTRODUCTION Background of the Study The problem of development has occupied the attention of scholars, activists, politicians, and developmental workers, local and international organizations for many years with an increased speed in the last decade. Though there are different perspectives to development, there is a general consensus that development could lead to good […]

Abstract This study is on the level of awareness of the freedom of information act among journalists. The total population for the study is 200 members of NUJ. The researcher used questionnaires as the instrument for the data collection. Descriptive Survey research design was adopted for this study. A total of 133 respondents made secretaries, […]

Abstract The flexibility of radio makes it a unique tool in reaching diverse audience including those in rural area on socio-economy and political matters. It is on this notion that this examines the role of radio in mobilising electorate towards participating in Ondo state Governorship election in Akure. Survey research method was adopted coupled with […]

Abstract Social responsibility is one of the philosophies of management and public relations functions expected of any company who wish to survey in his hosting community. It implies that the company sees the community where it producing has its own by assisting and supporting where necessary so that the community will know that the company […]

ABSTRACT This study was carried out to determine the newspaper readership pattern in Nigeria.  This arose because it was thought that the youth did not read newspapers and their use of other media was minimal. Against the background of seemingly lack of readership among the youth.  Questionnaires draw administered to ascertain the extent of reading […]

Abstract The citizen must enjoy some freedom tagged fundamental human right which is otherwise known as birth right. It is on this note that the research examined the influence of Nigerian Newspapers in covering Human Right Issues with a case study of the Punch and Nigerian Tribune Newspapers. This research is divided into five chapters. The research […]

CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Reality-based shows have gradually taking over global television programming. People who have been following events on television for the past five years can easily agree that television programming in the twenty-first century has thus far been dominated by reality-based programmes (Nielsen, 2005). For the past several years, […]

ABSTRACT Nigeria has no doubt, witnessed and still witnessing several forms of conflict in both the North and Southern divides; one of such devastating in the country is the present one in the Northern Nigeria the Islamic sect, Boko-Haram. In consonance with the above, this study examines the audience perception of channel television coverage of […]

ABSTRACT The research examined the influence of Smartphone usage on the Academic Performance of Babcock University Students, Ogun State Nigeria. Smartphone especially blackberry, window and Android phones have made surfing internet among students more easier and cheaper compared to the days when only assess to the internet was by going to a cyber café and […]

CHAPTER ONE INTRODUCTION 1.1     BACKGROUND TO THE STUDY In the last few years, the National Agency for Food Drugs Administration and Control (NAFDAC) has been news. There is hardly any day without the mention of NAFDAC by either electronic media or print media. This coverage is more of positive stories on the activities of […]

ABSTRACT This study examine the Proliferation of Radio Stations and its Implication for media Performance using Ray Power FM 100.5 , Alagbado (private radio), Eko FM, 89.7 Ikeja (state radio) and  FRCN 6090 Lagos (Federal radio) as case study. Therefore, the growth of radio stations in Nigeria have brought both negative and positive impacts on […]

CHAPTER ONE INTRODUCTION 1.1 Background to the Study Propaganda is a unique device used in politics. This is mostly observed in most electioneering campaign process. According to the Oxford Advanced Learner Dictionary, propaganda are ideas and statements that may be false or exaggerated and that are used in order to gain support for a political […]

CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY The study is on public relations as veritable tools for eradicating cultism in Nigerians tertiary institutions having the institute of management and technology, IMT Enugu as a case study. To see how public relations could achieve this fact, examining its history becomes inevitable. This is justified in […]

Abstract The major thrust of this work is to examine the role of advertising on the production line of an organization with a case study of Cadbury Bournvita. It is noted that almost all the available media especially television and internet are used frequently by the organization to persuade and convey its advert messages to […]

ABSTRACT The study basically focused attention on role of mass media in eradicating election violence in Osun State (A case study of OSBC, Gold F.M, Unique F.M). Broadcast media have over the years perform a very crucial role in the socio- political and economic development of Nigeria. Mass media are often referred to as the […]

ABSTRACT The attention of the global community has in the recent past been shifted from the conventional radio broadcast media system to the community based radio stations which is regarded to many scholars of communication as the third tier of broadcasting. Nigeria has already joined the world in harnessing the potentiality of community radio, which […]

Abstract The research examined the “role of female journalists on Nigerian broadcast media (A case study of BCOS and NTA Ibadan). Findings have shown that women journalists have contributed to the development of journalism, broadcast media in particular and they are still contributing in so many ways despite the fact that their role as mother, […]

INTRODUCTION 1.1   BACKGROUND OF THE STUDY The local government is the grassroots government in the Nigerian Federal System of Government. It is empowered by the constitution and rooted in the laws of the land. Section 7(1) of the constitution of Federal Republic of Nigeria backs the operations of the third tier government. More so, the […]

ABSTRACT Study basically focuses attention on the role of print media in a political development in a nation with a case of the Nation Newspaper, Lagos. Print media has over the years performs a very crucial role in the socio- political and economic development of Nigeria. Mass media are often referred to as the fourth estate […]

ABSTRACT The study examines the role of radio in mobilizing electorates for the 2015 general elections with a particular focus on Ogbia Local Government of Balyesa. Several efforts and empirical research have shown that mass media most especially radio plays a significant role in educating, enlightening, sensitizing and general mobilization of electorate for political development. Radio is the most effective […]

Abstract This study set out to examine the place of radio in rural development in Nigeria. The rationale behind the study is to find out the prospects and challenges of using radio as a tool for rural development in Nigeria. Communication generally, has a very crucial role to play in bringing about positive attitudinal change. […]

ABSTRACT The study examined the role of mass media in national development with a focus on NTA and FRCN.  It is a known fact thattelevision is one of the engines that propel the social and national development for its continuity and realization through; Information enlightenment, entertainment and education.  There is no doubt that radio and […]

ABSTRACT This examine the role of mass medial in educational development in Nigeria. The background centre on the role of mass medial in educational development in Nigeria finding out whether television plays an effective role in formal education.The researcher has attempted to carry out series of analysis and study to confirm that the NTA programme […]

Abstract This work is on the role of the traditional town crier in mobilizing Adazi-Nnukwu in Anaocha Local Government Area for development. This study is born out of the desire to discover the roles played by the town crier, to see if it is effectively carried out for development purpose. To achieve this, survey research […]

ABSTRACT This study is geared towards finding  out the  role of television in political  mobilization of rural areas in Nigeria with special reference to Njikoka Local Government . For this study, five rural towns  in Njikoka Local government Area were studied. The  important of television as the most mobilization  media of mass communication is universally […]