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COMMUNICATING COOPERATE SOCIAL RESPONSIBILITY TO NIGERIAN CONSUMERS. A STUDY OF GLOBALCOM EXPERIENCE IN LAGOS STATE

ABSTRACT The purpose of the study was to identify what cooperate social responsibility Communication strategies are being used by mobile phone companies and to determine the extent to which these cooperate social responsibility Communication strategies infuences¬† customers. The study sampled staff from globacom limited lagos as population study. The study revealed that Radio, TV and […]

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