PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS MARKETING TOOLS Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise the […]
SCHOOL PROJECT TOPICS BY DEPARTMENT: All Project topics and materials
LIST OF PROJECT TOPICS AND MATERIALS FOR UNDERGRADUATES AND FINAL YEAR STUDENTS FOR DOWNLOADS, DOWNLOAD COMPLETE PROJECT TOPICS AND MATERIALS HERE— CLICK HERE FOR OTHER DEPARTMENTS
IMPACT OF ANTI-HIV/AIDS PROGRAMME OF ABS TELEVISION ON THE SEXUAL HABITS OF YOUTH.
IMPACT OF ANTI-HIV/AIDS PROGRAMME OF ABS TELEVISION ON THE SEXUAL HABITS OF YOUTH. ABSTRACT The stimulus for this on the research is to find out the impact of ANTI – HIV/AIDS on the sexual habits of youths especially youth that reside in Ekwulobia Aguata local Government Area. As the saying goes “that youth are the […]
AUDIENCE PERCEPTION OF FEMALE MODELS IN ADVERTISING MESSAGES
AUDIENCE PERCEPTION OF FEMALE MODELS IN ADVERTISING MESSAGES CHAPTER ONE INTRODUCTION 1.1 Background of the study For any organization, advertising occupies the most important marketing activities, in modern economics; advertising occupies an important market position. The industry (advertising) has grown to an important economic entity supporting lives of millions of people in the world. […]
SOCIAL RESPONSIBILITY ROLES OF THE NIGERIA PRESS IN OBASANJO’S LEADERSHIP, A FULFILLMENT OR BETRAYAL
SOCIAL RESPONSIBILITY ROLES OF THE NIGERIA PRESS IN OBASANJO’S LEADERSHIP, A FULFILLMENT OR BETRAYAL CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Next to God, it is perhaps the press that legitimists what Nigerian or other people consider to the truth in any given situation. If people swear to God that Alhaji Awwal Ibrahim was actually […]
TELEVISION AS AN INSTRUMENT FOR EDUCATIONAL ADVANCEMENT IN NIGERIA.
TELEVISION AS AN INSTRUMENT FOR EDUCATIONAL ADVANCEMENT IN NIGERIA. CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY: Education in Nigeria today, has assumed a very important position in the country’s development programme. This accounts for the introduction of the universal free primary education (U.P.E.) in 1976 and the establishment of new primary, secondary and post-secondary schools all over the […]
NIGERIA’S IMAGE AND THE PLACE OF THE PUBLIC RELATION IN ITS RECONSTRUCTION
NIGERIA’S IMAGE AND THE PLACE OF THE PUBLIC RELATION IN ITS RECONSTRUCTION ABSTRACT Nigeria’s image to foreign countries over the years does not hold water, hence the choice of the topic. This work is emphasizing on how the public relations can help in reconstructing Nigeria’s image abroad. Nigeria got her independence for over forty tow years […]
THE ROLE OF THE MEDIA IN THE CRUSADE AGAINST GLOBAL TERRORISM
THE ROLE OF THE MEDIA IN THE CRUSADE AGAINST GLOBAL TERRORISM ABSTRACT In this study, the researcher setnut to examine the role of the media in the crusade against global terrorism. Towards achieving this end, 79 staff of two media houses in Nigeria, namely the publishers of the punch and vanguard newspapers were used as […]
THE ROLE OF THE PRESS IN A DEMOCRACY (THE PRESS IN PERSPECTIVE)
THE ROLE OF THE PRESS IN A DEMOCRACY (THE PRESS IN PERSPECTIVE) ABSTRACT The study deals with the analysis of the role of the Nigerian press in the democratic struggle in Nigeria. The research method used was the survey method, with the questionnaires and interview as the method for data collection. The study kicks off from […]
ROLE OF MASS COMMUNICATION IN DEVELOPING COUNTRIES
ROLE OF MASS COMMUNICATION IN DEVELOPING COUNTRIES CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Before we delve into the main theme of the topic it will be worthwhile to get acquainted with the key word of the topic, which is communication. After knowing what communication is, we then can get further to know the meaning […]
ATTITUDE OF TELEVISION AUDIENCE TOWARDS COMMERCIAL INTERRUPTION OF TELEVISION PROGRAMMES
ABSTRACT The attitude of television audience toward commercial interruption in television programmes is a research work carried out through scientific and empirical method in attempt to find out what television commercial interruption is all about and how it affects the audience and suggestion on what to do in order to better the performance of the […]
FACTORS AFFECTING THE QUALITY OF FAMILY FORUM.
FACTORS AFFECTING THE QUALITY OF FAMILY FORUM. ABSTRACT This research is on “Factors Affecting the Quality of Family Forum-A Programme of Anambra Broadcasting Service, Awka”. The desire for this study was informed of the need for better family planning and moral upbringing of the children, now difficulties are abound and mortality is steadily in the […]
ROLE OF PHARMACOKINETICS AND METABOLISM IN DRUG DESIGN
ROLE OF PHARMACOKINETICS AND METABOLISM IN DRUG DESIGN ABSTRACT Drug discovery and development involve the utilization of in vitro and in vivo experimental models. Different models, ranging from test tube experiments to cell cultures, animals, healthy human subjects, and even small numbers of patients that are involved in clinical trials, are used at different stages […]
THE PERCEPTION OF FEELINGS OF THE PUBLIC OVER MASS MEDIA COVERAGE OF CHILD LABOUR, CHILD TRAFFICKING AND GIRL CHILD MARRIAGE IN NIGERIA.
THE PERCEPTION OF FEELINGS OF THE PUBLIC OVER MASS MEDIA COVERAGE OF CHILD LABOUR, CHILD TRAFFICKING AND GIRL CHILD MARRIAGE IN NIGERIA. CHAPTER ONE INTRODUCTION 1.1 Background of the Study Child labour and trafficking are essentially understood as encompassing monetary or non monetary activities which are mentally physically, morally and socially hazardous for children below 15 […]
THE ROLE OF MASS MEDIA IN ANTI-CHILD ABUSE AND TRAFFICKING CAMPAIGN
THE ROLE OF MASS MEDIA IN ANTI-CHILD ABUSE AND TRAFFICKING CAMPAIGN ABSTRACT This study on the role of the mass media in anti-child abuse in Nigeria. A survey of Owerri metropolis. The study is aimed at addressing the role of the media on their campaign against child trafficking and abuse in Nigeria and to examine […]
THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS
THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS CHAPTER ONE INTRODUCTION 1.1 Background of Study The development of telecommunication in Nigeria began in 1886 when a cable connection was established between Lagos and the colonial office in London by 1893, government office in Lagos were provided with telephone service, which was later extended to Ilorin and Jebbu […]
THE IMPACT OF BENUE THIS WEEK A RADIO BENUE PROGRAMME ON THE RURAL DEVELOPMENT
THE IMPACT OF BENUE THIS WEEK A RADIO BENUE PROGRAMME ON THE RURAL DEVELOPMENT ABSTRACT The study examined the Impact of “Benue this week”-A radio Benue programme on the rural development of katsina-Ala local government area, using the survey research method, The researcher discovered that the dwellers of katsina-Ala local government area are aware of […]
IMPACT OF BROADCASTING SERVICE (B.S) RADIO ON VOTER’S MOBILIZATION DURING ELECTION IN 2011
IMPACT OF BROADCASTING SERVICE (B.S) RADIO ON VOTER’S MOBILIZATION DURING ELECTION IN 2011 CHAPTER ONE INTRODUCTION 1.1 Background of the Study The electronic media began with radio transmission services. According to Agba (2006), radio began between 1887 and 1888, a German scientist Heinrich Hertz (1857-1894) and a scientific breakthrough to demonstrate the liberation of electric […]
THE ROLE OF BROADCAST MEDIA IN ACHIEVING VISION 20:20:20
THE ROLE OF BROADCAST MEDIA IN ACHIEVING VISION 20:20:20 CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY Poverty, the inability to provide the basic necessities of life for one’s self. This inability has divided the country or society into a few rich and a large number of poor masses. As the rich struggle to maintain and […]
THE EFFECTS OF ADVERTISING ON COMPANY’S PROFITABILITY
THE EFFECTS OF ADVERTISING ON COMPANY’S PROFITABILITY CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY It is mandatory to know the effects of advertising on company’s profitability and to introduce advertising as the means or tools of creating awareness for successful operation in a company or an organization is the main objective of writing […]
A CRITICAL EVALUATIONS OF THE IMPACT OF DIGITALIZATION ON BROADCASTING MEDIA
A CRITICAL EVALUATIONS OF THE IMPACT OF DIGITALIZATION ON BROADCASTING MEDIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Digital television transition is the technological evolution and advance from analogue terrestrial television, which broadcasts land based (terrestrial) signals. The purpose of digital terrestrial television, similar to digital versus analogue in other platforms such as cable, […]
APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION
APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION CHAPTER ONE INTRODUCTION 1.0 Background to the Study Opinion leaders are defined as individual who exert an unequal amount of influence on the decision of others” [Rogers and Cartano, 1962: p435] in study of opinion leaders, there are two relevant parties. The opinion seeker or […]
CRITICAL APPRAISAL OF THE ROLE OF NATIONAL BROADCASTING COMMISSION (NBC) IN CONTROLLING THE PERFORMANCE OF BROADCAST INDUSTRY IN NIGERIA
CRITICAL APPRAISAL OF THE ROLE OF NATIONAL BROADCASTING COMMISSION (NBC) IN CONTROLLING THE PERFORMANCE OF BROADCAST INDUSTRY IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The human society we live in is that of law and ethics, control and regulations. In essence therefore, the legal maxim ‘ubi societas ibijus’ (where there is society, […]
POSITIVE EFFECTS OF MASS MEDIA AND TECHNOLOGY ON THE UPBRINGING OF CHILDREN
POSITIVE EFFECTS OF MASS MEDIA AND TECHNOLOGY ON THE UPBRINGING OF CHILDREN CHAPTER ONE INTRODUCTION 1.0 BACKGROUND TO THE STUDY Media technologies (TV, video, games, Internet, music, mobile phones) have brought about a substantial change in the experience of childhood in our society. These changes leave many parents unprepared for the challenge on how […]
RADIO LISTENERSHIP PATTERN AMONG MARKET WOMEN
RADIO LISTENERSHIP PATTERN AMONG MARKET WOMEN CHAPTER ONE INTRODUCTION 1.1 Background to the Study Radio broadcasting in Nigeria began in 1932 with the introduction of wired broadcasting popularly known as Radio Distribution Service, (RDS). Under this form of broadcasting, programs were relayed or distributed using wires connected to loud speakers installed in the homes […]
THE ROLE OF MASS MEDIA AS A TOOL FOR PUBLIC ENLIGHTENMENT IN ACHIEVING THE MILLENNIUM DEVELOPMENT GOALS (MDGS)
THE ROLE OF MASS MEDIA AS A TOOL FOR PUBLIC ENLIGHTENMENT IN ACHIEVING THE MILLENNIUM DEVELOPMENT GOALS (MDGS) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY The problem of development has occupied to attention of scholars, activists, politic rams, development works and international organize for many year with an increased tarps in to […]
THE EFFECTS OF COMMERCIALIZATION ON THE CONTENTS OF PRIVATE MEDIA
THE EFFECTS OF COMMERCIALIZATION ON THE CONTENTS OF PRIVATE MEDIA CHAPTER ONE INTRODUCTION 1.1 Background to the Study This work intends to assess the effect of news commercialization on news credibility in the broadcast media, with particular reference to Africa Independent Television and Nigerian Tribune using them as a case study. The study intends to […]
THE EFFECT OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS
THE EFFECT OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS CHAPTER ONE INTRODUCTION 1.1 Background to the Study The use of social media globally has gained an upward trend in the world of communication, with Twitter and Facebook as the most used platforms (Dunbar, Arnaboldi, Conti, & Passarella, 2015), and organizations have gained mileage […]
THE EFFECT OF PRIVATE MEDIA HOUSES ON NIGERIA ECONOMY
THE EFFECT OF PRIVATE MEDIA HOUSES ON NIGERIA ECONOMY CHAPTER ONE INTRODUCTION 1.1 Background of the Study The Nigeria Economy has been regarded as one of the fastest growing in Africa, and potentially the biggest in the continent, if thoroughly explored. The contribution of other sectors of the industry cannot be overemphasized, as the […]
THE EFFECT OF NEW COMMUNICATION AND INFORMATION TECHNOLOGY ON RADIO BROADCASTING IN NIGERIA
THE EFFECT OF NEW COMMUNICATION AND INFORMATION TECHNOLOGY ON RADIO BROADCASTING IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Technology is the context is considered as indigenous capacity to create, adopt, diffuse, modify the hardware of mechanical development in engineering, science and economics and its commercial operation. To Okitis O, Stevat 1982, it […]
PROBLEMS AND PROSPECTS OF GOVERNMENT OWNED BROADCASTING MEDIA IN NIGERIA
PROBLEMS AND PROSPECTS OF GOVERNMENT OWNED BROADCASTING MEDIA IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The desire of government to put in place a policy instrument for the broadcasting sector is a welcome development. In almost eight years since broadcasting was introduced into Nigeria, there have been many policy processes involving […]
HAZARDS AND PROSPECTS OF JOURNALISM IN NIGERIA
HAZARDS AND PROSPECTS OF JOURNALISM IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 Background of the Study Journalism can be described as day-to-day activities or operation of gathering and transmitting of a news or information to a large audience through a suitable media or channel. It can also be regarded as the events of the day condensed […]
EFFECTS OF MASS MEDIA ON YORUBA CULTURE AND TRADITION
EFFECTS OF MASS MEDIA ON YORUBA CULTURE AND TRADITION CHAPTER ONE INTRODUCTION 1.0 Background of the Study What are the effects of foreign-produced entertainment programs on the knowledge, beliefs, attitudes, behaviors, values and traditions of Yoruba radio and television viewers? Some studies suggest that these programs erode the traditional values of indigenous cultures; others […]
EFFECTIVENESS OF ADVERTISING TOOLS FOR SUCCESSFUL MARKETING OF MTN PRODUCTS
EFFECTIVENESS OF ADVERTISING TOOLS FOR SUCCESSFUL MARKETING OF MTN PRODUCTS CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY We are all surrounded by a vast amount of advertising. Nearly everybody, therefore, has some thoughts on the subject. The tendency is to judge advertising as good or bad, to single out advertisements that one likes […]
IMPACT OF SOCIAL MEDIA ON STUDENTS ACADEMIC PERFORMANCE
IMPACT OF SOCIAL MEDIA ON STUDENTS ACADEMIC PERFORMANCE CHAPTER ONE INTRODUCTION 1.1 Background of the Study Modern Technology in communication no doubt has turned the entire world into a “Global Village”. But as it is, technology like two s positive sides. It helps people to be better informed, enlightened, and keeping abreast with world developments. Technology […]
IMPACT OF TOP RANK HOTELS PROFITABILITY THROUGH ADVERTISING IN N.T.A
IMPACT OF TOP RANK HOTELS PROFITABILITY THROUGH ADVERTISING IN N.T.A CHAPTER ONE INTRODUCTION 1.1 Background of the Study The impact of advertising for businesses and brands in the 21st century has become imperatively permanent and therefore cannot be overemphasized. Advertising, it is generally believed, dates back as old as man himself, and thus has been […]
INFLUENCE OF SECOND CHANCE
INFLUENCE OF SECOND CHANCE CHAPTER ONE INTRODUCTION 1.1 Background of the study Technological advancement in communication technologies has continued to eulogize television as a powerful medium of mass communication. Interestingly, television programme span around the circuits of human endeavour including politics, culture and education. Udeajah (2004, p.7) affirm this when he notes that: We all […]
IMPACT OF RADIO NIGERIA AWARENESS CAMPAIGN ON GLOBAL WARMING
IMPACT OF RADIO NIGERIA AWARENESS CAMPAIGN ON GLOBAL WARMING Abstract The aim of embarking on this study was to provide a well detailed account on the Impact of Radio Nigeria Enugu‟s awareness campaign on global warming using Emene community as the study area. The researcher used survey research design in the collection of data because […]
PUBLIC RELATIONS AS A TOOL OF INDUSTRIAL HARMONY
PUBLIC RELATIONS AS A TOOL OF INDUSTRIAL HARMONY Abstract The objective of this study on “Public Relations: As A tool of Industrial Harmony. A study of Nigeria Police Headquarters Enugu” look into the internal and external problems of Nigeria police and how the police relations officer has succeeded or failed in resolving problems. Problems such […]
THE IMPACT OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF THE NIGERIAN YOUTHS
THE IMPACT OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF THE NIGERIAN YOUTHS ABSTRACT This study probes the impact which TV. has on the cultural values of the Nigerian youths. It specifically tackles the impact of western TV. programmes on Nigerian university students. The research posits that the current trends in cultural behaviour of […]
THE ROLE OF PUBLIC RELATIONS IN BUILDING CORPORATE IMAGE.
THE ROLE OF PUBLIC RELATIONS IN BUILDING CORPORATE IMAGE. CHAPTER ONE INTRODUCTION In any organization, the need to maintain the image of the organization is of great importance hence this study surveys the role of public relations in building corporate image. It set out to find out whether Nigerian Airways Enugu, has in any way […]
ASSESSMENT OF THE ROLE OF THE MEDIA IN ANTI – CORRUPTION CAMPAIGN
ASSESSMENT OF THE ROLE OF THE MEDIA IN ANTI – CORRUPTION CAMPAIGN CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Nigeria has become a country playing host to the victory of wrong over light, falsehood over the truth and supremacy of personal irresponsibility over fundamental values. It is a country perpetuating a policy that fails […]
A COMPARATIVE STUDY ON THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING
A COMPARATIVE STUDY ON THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING CHAPTER ONE 1.1 INTRODUCTION Pidgin English came into existence as a result of the coming of the colonial masters to Africa, the highly respected philosophers – said and I quote, “No language is an Island meaning that language only came into existence through a […]
THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA
THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 Background of the Study The key to success in the global technology is to celebrate technology the global technology is to celebrate technology rather than hide it away and to really start developing it where nothing has been done (Masayuki Kukokowa, […]
THE ROLE OF ELECTRONIC MEDIA IN COMBATING DRUG ABUSE AND NATIONAL SECURITY
THE ROLE OF ELECTRONIC MEDIA IN COMBATING DRUG ABUSE AND NATIONAL SECURITY ABSTRACT The aim of this study was to examine “The Role of Electronic Media in Combating Drug Abuse and its National Implication”. Chapter two was specifically intended to find out the role of electronic media in combating drug abuse and national security. It […]
THE ROLE OF RADIO IN IMPROVING THE EDUCATIONAL SYSTEM
THE ROLE OF RADIO IN IMPROVING THE EDUCATIONAL SYSTEM ABSTRACT Development is the process of moving the world or mobilizing communities as a whole to engage in the task of self-improvement with the available resources. In same vain, Education is necessary not only to help in improving all aspects of a person but also all […]
PUBLIC RELATIONS AS TOOL FOR ENHANCING CONSUMER SATISFACTION
PUBLIC RELATIONS AS TOOL FOR ENHANCING CONSUMER SATISFACTION ABSTRACT In this era of social and economic instability in which the public must be given a convincing why they should part with their hard earned money, the role of the public relations practitioners cannot be over emphasized. The study also analyse the public relations strategies and […]
THE EFFECT OF GOOD PUBLIC RELATION AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT OF MARKETING OBJECTIVE
THE EFFECT OF GOOD PUBLIC RELATION AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT OF MARKETING OBJECTIVE ABSTRACT Definition of public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it’s environment. Promotion is one of the four manager variable with which the marketing manager communicates information between the […]
POWER INTERRUPTIONS AND BROADCASTING MEDIA PROGRAMMES IN ENUGU
POWER INTERRUPTIONS AND BROADCASTING MEDIA PROGRAMMES IN ENUGU ABSTRACT The aim of this research is to determine the effect of electricity power supply interruption on electronic media user with particular emphasis on Television use and Radio. Thus, its aim at determining its impact and its effects on the social and economic life of the television […]
THE IMPACT OF RADIO PROGRAMME IN ECONOMIC DEVELOPMENT IN NIGERIA
THE IMPACT OF RADIO PROGRAMME IN ECONOMIC DEVELOPMENT IN NIGERIA ABSTRACT The Federal Radio corporation of Nigeria Enugu National station (Radio I the station for the mature mind) Enugu, like many other electronic media establishments in Nigeria, has been carrying out its communication functions of informing, educating entertaining, persuading and public enlightenments and advertisements and […]
ANALYSIS OF AUDIENCE PERCEPTION OF MEDIA COVERAGE OF APRIL 2011 PRESIDENTIAL ELECTION
ANALYSIS OF AUDIENCE PERCEPTION OF MEDIA COVERAGE OF APRIL 2011 PRESIDENTIAL ELECTION CHAPTER ONE INTRODUCTION Development in all its ramifications is a product of peace. Society without unity, peace and understanding between and among its inhabitants cannot boast of development. Peace is integral and very central to the development of any nation. Development is simply […]
THE ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER
THE ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Journalism is the collection, preparation and distribution of news and related commentary and feature materials through such media as pamphlets, newsletter, magazines, Radio, Motion Pictures, Television, the internet and books. The earliest known […]
THE INFLUENCE OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF NIGERIA YOUTHS
THE INFLUENCE OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF NIGERIA YOUTHS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY This study is on the influence of Western Television Programmes on the cultural values of Nigerian youths using Caritas University Students as a case study. The term culture has been defined differently by different […]
THE USE OF STATE BROADCAST MEDIA AS PROPAGANDA MACHINERY BY STATE GOVERNMENT
THE USE OF STATE BROADCAST MEDIA AS PROPAGANDA MACHINERY BY STATE GOVERNMENT ABSTRACT In several quarters, there have been allegation making round, that state governments use their state Broadcast media as propaganda machinery. The focus is to investigate such allegation using Enugu State Broadcasting Service (ESBS) radio/TV as a case study. The study was based on critical […]
THE EFFECTS OF TV ADVERTS ON CHILDREN
THE EFFECTS OF TV ADVERTS ON CHILDREN CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY Television advertisement represents one of the several stimuli to which children are exposed, like other kinds of stimuli existing within their environment. Television advertisement has a powerful tendency to influence children’s behaviour and general way of life, thus study examines the kind […]
THE IMPACT OF MANAGEMENT COMMUNICATION FOR EFFECTIVE ORGANIZATIONAL PERFORMANCE.
THE IMPACT OF MANAGEMENT COMMUNICATION FOR EFFECTIVE ORGANIZATIONAL PERFORMANCE. ABSTRACT The focus of this study is “the impact of management communication for effective organizational performance” with particular reference to ANAMMCO, Enugu. The core concern of the study was to find out the communication techniques and system that will help in determining the effectiveness of such […]
THE ROLE OF THE MEDIA IN THE CRUSADE AGAINST GLOBAL TERRORISM – A CASE STUDY OF THE VANGUARD AND PUNCH NEWSPAPERS
THE ROLE OF THE MEDIA IN THE CRUSADE AGAINST GLOBAL TERRORISM – A CASE STUDY OF THE VANGUARD AND PUNCH NEWSPAPERS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY In the late 1980’s, terrorism appeared to be on the decline. However, a new breed of terrorists has emerged, particularly from the Middle East countries, (Arata, […]
AN ASSESSMENT OF THE ROLE OF THE MASS MEDIA IN RE-BRANDING NIGERIA
AN ASSESSMENT OF THE ROLE OF THE MASS MEDIA IN RE-BRANDING NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY One of the primary challenges faced by developing countries especially Nigeria stems from the breakdown of bordering between their internal and external aspects. Professionals and scholars have arranged that increasing the actions and statement of […]
PRESS COVERAGE OF THE PASSAGE OF NATIONAL MINIMUM WAGE ACT IN NIGERIA
PRESS COVERAGE OF THE PASSAGE OF NATIONAL MINIMUM WAGE ACT IN NIGERIA ABSTRACT This work is an assessment of the extent of the press coverage of the passage of the national minimum wage act in Nigeria. The assessment is based on the following criteria the number of space allotted to the wage bill, the depth […]
GOVERNMENT USE OF EXTRA LEGAL MEASURES AGAINST MEDIA PRACTITIONERS
GOVERNMENT USE OF EXTRA LEGAL MEASURES AGAINST MEDIA PRACTITIONERS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The media as the watchdog of the society aluminates its light on the society not forgetting its responsibility of entertainment, information and educating its audience as to keep them abreast of the dynamism of the world, condemning the […]
THE PRESS IN NIGERIAN POLITICS: ANALYSIS OF ISSUES AND PATTERNS OF NEWS COVERAGE
THE PRESS IN NIGERIAN POLITICS: ANALYSIS OF ISSUES AND PATTERNS OF NEWS COVERAGE ABSTRACT This project is on “the press in Nigerian politics: with analysis of issues and patterns of news coverage. The aim of the study is to find out whether or not the Nigerian press is selective in its report of similar political […]
WOMEN’S PARTICIPATION IN COMMUNICATING PRIMARY HEALTHCARE POLICY
WOMEN’S PARTICIPATION IN COMMUNICATING PRIMARY HEALTHCARE POLICY ABSTRACT This study set out to explore Women’s Participation in Commmunicating Primary Health Care Policy in Zuru and Danko-Wasagu Local Government Areas of Kebbi State, with a view to assessing the extent of women’s participation being that the extent of women‟s participation in Primary Health Care is however, […]
INFLUENCE OF SOCIAL MEDIA IN ADDRESSING FARMERS HERDSMEN’S CONFLICT IN NIGERIA
INFLUENCE OF SOCIAL MEDIA IN ADDRESSING FARMERS HERDSMEN’S CONFLICT IN NIGERIA ABSTRACT The study investigated the influence of social media in addressing farmers-herdsmen’s conflict in Nigeria by using Enugu state as a case study. Survey research design was employed to carry out the study. A total of two hundred and twenty questionnaires was distributed to […]
THE EFFECT OF GRATIFICATION ON THE PRACTICE OF JOURNALISM
THE EFFECT OF GRATIFICATION ON THE PRACTICE OF JOURNALISM ABSTRACT The pace of social development every where seems to be quickened by the important roles the mass communication play in our society. Unfortunately, effect of gratification on the practice of journalism is on the increase and it has now posed seriously concern to enlightened Nigerian. […]
EFFECT OF MODERN SYSTEM OF COMMUNICATION ON THE ACADEMIC FOCUS AND PERFORMANCE OF STUDENTS
EFFECT OF MODERN SYSTEM OF COMMUNICATION ON THE ACADEMIC FOCUS AND PERFORMANCE OF STUDENTS ABSTRACT This study determined the effect of modern system of communication on the academic focus and performance of students. In order to study this topic effectively, four research questions were raised and answered. The literature reviews related to this study were […]
THE EFFECT OF NEWS COMMERCIALIZATION ON NEWS CREDIBILITY IN THE BROADCAST MEDIA
THE EFFECT OF NEWS COMMERCIALIZATION ON NEWS CREDIBILITY IN THE BROADCAST MEDIA ABSTRACT This prefect work tends to assess the effect of news commercialization on news credibility in the broadcast media, with particular reference to Federal Radio corporation of Nigeria (FRCN) National Station Enugu and the Nigerian Television Authority (NTA) channel 8 Enugu, using […]
AN ASSESSMENT OF THE BROADCAST MEDIA IN THE CAMPAIGN AGAINST MALARIA IN RURAL COMMUNITY
AN ASSESSMENT OF THE BROADCAST MEDIA IN THE CAMPAIGN AGAINST MALARIA IN RURAL COMMUNITY CHAPTER ONE INTRODUCTION 1.1. BACKGROUND TO THE STUDY Malaria is a mosquito-borne infectious disease affecting humans and other animals caused by parasitic protozoans (a group of single-celled microorganisms) belonging to the plasmodium type. Malaria causes symptoms that typically include fever, tiredness, […]
AN APPRAISAL OF MULTIMEDIA APPROACHES TOWARDS EFFECTIVE HIV/AIDS CAMPAIGN
AN APPRAISAL OF MULTIMEDIA APPROACHES TOWARDS EFFECTIVE HIV/AIDS CAMPAIGN ABSTRACT The appraisal of multimedia approaches towards effective HIV/AIDS Campaign in Cross River State (the study of the resident of Yakurr metropolis) which is the main trust of this study cannot be overemphasized yet remain a dominant feature towards eradicating the pandemic. The objective of this […]
AN ARTISTIC APPRAISAL OF NTA PROGRAMME ON SUPER STORY
AN ARTISTIC APPRAISAL OF NTA PROGRAMME ON SUPER STORY ABSTRACT This study which was survey by nature aimed at evaluating the viewers artistic appraisal of super story which is a One Hour drama production of the Nigerian Television Authority (NTA) Uyo. finding revealed that respondents were of view that since super story is a programme […]
FOREIGN TELEVISION STATIONS’ REPRESENTATION AND THE PERCEPTION OF NIGERIA’S IMAGE
FOREIGN TELEVISION STATIONS’ REPRESENTATION AND THE PERCEPTION OF NIGERIA’S IMAGE CHAPTER ONE INTRODUCTION 1.1 Background to the Study From the beginning, communication has been an integral part of the human society. It has taken many forms from the ancient cave painting to mobile internet of the 21st century, facilitating contacts between different cultures through travel […]
THE INFLUENCE OF NIGERIA MASS MEDIA ON POLITICAL CAMPAIGN
THE INFLUENCE OF NIGERIA MASS MEDIA ON POLITICAL CAMPAIGNCHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY A political campaign is an organized effort which seeks to influence the decision making process within a specific group Amuchie. (2012). In democracies, political campaigns often refer to electoral campaigns, wherein representatives are chosen or referendums are decided. In […]
ASSETS REVALUATION AND ASSESSMENT OF BANKING CAPACITY BY BANKS
ASSETS REVALUATION AND ASSESSMENT OF BANKING CAPACITY BY BANKS CHAPTER ONE INTRODUCTION 1.1 Background to the Study Asset valuation has always been a major subject of studies accounting standards, as the issue is closely related to measurement and disclosure of corporate income. Prior research has found support for contracting, political cost and information asymmetry explanations for […]
BANK CREDIT FACILITY AND CUSTOMERS’ SATISFACTION IN THE BACKING INDUSTRY
BANK CREDIT FACILITY AND CUSTOMERS’ SATISFACTION IN THE BACKING INDUSTRY CHAPTER ONE INTRODUCTION 1.1 Background to the Study The banking system is a very strong element of the entire edifice of the nation. A bank is simply an institution that provides the minimum banking services and which is licensed by the federal government as a […]
THE IMPACT OF TRAINING AND DEVELOPMENT OF HUMAN RESOURCE AS A CRITICAL FACTOR IN BANKING SECTOR
THE IMPACT OF TRAINING AND DEVELOPMENT OF HUMAN RESOURCE AS A CRITICAL FACTOR IN BANKING SECTOR CHAPTER ONE INTRODUCTION 1.1 Background to the study Many years ago, the concept of training and development were misunderstood and not given full consideration in most Nigeria organization. Today the situation has change totally, such that many organization, […]
MERGER AND ACQUISITION IN THE BANKING INDUSTRY IN NIGERIA
MERGER AND ACQUISITION IN THE BANKING INDUSTRY IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Mergers and acquisition is the most favoured or best financial means all over the world of saving companies from serious financial distress. Mergers would give such companies another hope to start all over again under a new management […]
EFFECT OF PUBLIC POLICY IMPLEMENTATION ON COMMUNITY DEVELOPMENT IN NIGERIA
EFFECT OF PUBLIC POLICY IMPLEMENTATION ON COMMUNITY DEVELOPMENT IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 Background to the Study Public policies in Africa have been formulated and implemented over the years with the help of international organizations such as the International Monetary Fund and the World Bank. Some have also been formulated single handedly by African political […]
CIVIL SOCIETY AND DEMOCRATIC CONSOLIDATION IN NIGERIA FROM 1999-2017
CIVIL SOCIETY AND DEMOCRATIC CONSOLIDATION IN NIGERIA FROM 1999-2017 CHAPTER ONE INTRODUCTION 1.1 Background of the Study Globally civil society organizations (CSOs) have become active non-state agents of democratic governance saddled with the multifaceted responsibilities of providing social welfare, economic empowerment, humanitarian services, political participation, human capital development and economic activities (Keane 1989, Ikelegbe 2013:2). […]
THE ROLE OF POLITICAL PARTIES IN CONSOLIDATION OF DEMOCRACY IN NIGERIA
THE ROLE OF POLITICAL PARTIES IN CONSOLIDATION OF DEMOCRACY IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 Background of the Study Political parties are traditionally the most significant intermediary organization in democratic societies. Students of political parties have commonly associated them with democracy itself. Political parties, as “makers” of democracy, have been so romanticized that scholars […]
THE IMPACT OF HUMAN RESOURCES MANAGEMENT ON LOCAL GOVERNMENT PERFORMANCE
THE IMPACT OF HUMAN RESOURCES MANAGEMENT ON LOCAL GOVERNMENT PERFORMANCE CHAPTER ONE INTRODUCTION 1.1 Background to the Study The need to catalyze balanced development, maximize citizen’s participation, and arouse government responsive necessitates the creation of the local government. The local government serves as a form of political and administrative structure facilitating decentralization, national integration, […]
THE ROLE OF ELECTRONIC MEDIA/INTERNET ON DEMOCRATIC CONSOLIDATION IN NIGERIA
THE ROLE OF ELECTRONIC MEDIA/INTERNET ON DEMOCRATIC CONSOLIDATION IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 Background to the Study Essential to the people in a democratic society is their freedom of expression, association and assembly, which is guaranteed and protected by the fundamental law of the land. Among other principles of democracy are equality before the law, […]
UTILIZATION OF NATIONAL HEALTH INSURANCE SCHEME(NHIS) AMONG HEALTHCARE PROVIDERS WORKING AT UNIVERSITY OF NIGERIA TEACHING HOSPITAL, ITUKU- OZALLA, ENUGU
Abstract The difficulties encountered in out of pocket financing of healthcare have compelled the introduction of pre paid health insurance in many countries, including Nigeria. This is borne out of a universal and equitable healthcare cover as a fundamental human right. This initiative works on pooling of resources. This study assessed the utilization of National […]
AN ASSESSMENT OF QUALITY OF ANTENATAL CARE SERVICES IN PRIMARY HEALTH CENTRES IN AWKA SOUTH LGA OF ANAMBRA STATE
ABSTRACT Background: Antenatal care is a basic component of any reproductive health care programme and reproductive health is one of women’s fundamental human rights. It aims to achieve optimal health outcomes for the mother and the baby through early detection of complications and prompt treatment and it is one of the recommended interventions to reduce […]
AN ASSESSMENT OF PREVENTION OF MOTHER TO CHILD TRANSMISSION (PMTCT) OF HIV/AIDS IN ENUGU HOSPITALS
Abstract Introduction: Pregnant women living with HIV are at high risk of transmitting HIV to their infants during pregnancy, birth or through breastfeeding and without any interventions, between 20% and 45% of infants may become infected with an estimated risk of 5- 10% during pregnancy, 10-20% during labour and delivery, and 5-20% through breastfeeding. Objective: […]
THE PREVALENCE AND TREATMENT OUTCOME OF PULMONARY TUBERCULOSIS IN TUBERCULOSIS REFERRAL HOSPITAL EKU, DELTA STATE
CHAPTER ONE INTRODUCTION Background to the Study Tuberculosis (TB) is a chronic infectious disease caused by bacteria generally referred to as mycobacterium tuberculosis; almost every organ in the body can be affected, but involvement of the lungs account for more than 80% of TB cases. Tuberculosis affecting the lungs is called Pulmonary Tuberculosis (PTB), while […]
THE LEVEL OF KNOWLEDGE, ATTITUDE AND PRACTICE OF BREAST SELF- EXAMINATION AMONG NURSES IN THE EFFIA NKWANTA REGIONAL HOSPITAL IN THE SEKONDI TAKORADI METROPOLIS
ABSTRACT The purpose of the study was to compare the level of knowledge, attitude and practice of breast self-examination among nurses in Effia Nkwanta Regional Hospital of the Sekondi-Takoradi Metropolis in the Western Region of Ghana. Five research questions were formulated to guide the study. The descriptive design was used to conduct the study. The […]
THE IMPACT OF TRADITIONAL BIRTH ATTENDANT PRACTICE IN THE PRIMARY HEALTH CARE SYSTEM
ABSTRACT The study is designed to examine the impact of traditional birth attendant practices (TBAs) in primary health care and on women. Randomly-selected women (n=100) were interviewed to gain a more thorough understanding of the impact of traditional birth attendant practices (TBAs) in primary health care. Research question 1: what made women start receiving care […]
THE CRISIS OF CITIZENSHIP IN NIGERIA: A STUDY OF INDIGENE-SETTLER CONFLICT
THE CRISIS OF CITIZENSHIP IN NIGERIA: A STUDY OF INDIGENE-SETTLER CONFLICT ABSTRACT The thesis examined the crisis of citizenship in Nigeria with particular attention to indigene/settler conflict in Jos-North area, rooted on the basis of land ownership use. Elite theory is adopted to guide the analysis of this work, the theory posits that society is […]
SURVEY OF DRUGS PRESCRIBED FOR THE TREATMENT OF MALARIA AND COMPLIANCE LEVEL AMONG PREGNANT WOMEN IN TERTIARY HOSPITALS IN ENUGU STATE, NIGERIA
ABSTRACT The purpose of this study was to survey antimalaria drug prescriptions and compliance to treatment among pregnant women attending antenatal clinic in the two tertiary hospitals in Enugu State. The study surveyed 92 doctors from UNTH and ESUTH Parklane, Enugu. 368 pregnant women from both hospitals (156 from ESUT and 212 From UNTH) […]
SOME ANTHROPOMETRIC INDICES FOR IDENTIFYING OBESITY IN PREGNANCY
Abstract Obesity in pregnancy is currently a major health problem worldwide according the WHO. Prevalence of obesity during pregnancy has doubled in the past 20 years, and obesity is strongly associated with poor gestational and perinatal outcomes. Pregnancy is characterized as a brief observation period in which the anthropometric index undergoes rapid changes. The […]
SOCIOECONOMIC FACTORS AS DETERMINANTS OF QUALITY OF LIFE OF DIABETIC PATIENTS IN NNAMDI AZIKIWE UNIVERSITY TEACHING HOSPITAL NNEWI ANAMBRA STATE
ABSTRACT The purpose of the study was to assess the socioeconomic factors as determinants of the quality of Life of diabetic patients in NAUTH. Some research questions and hypotheses were set to guide the study. A cross sectional correlation research design was adopted for the study. A sample of 226 respondents was drawn from the […]
SOCIO-DEMOGRAPHIC DIFFERENCES IN MULTIPLE RISK TAKING BEHAVIOUR PATTERN AMONG SECONDARY SCHOOL ADOLESCENTS IN ENUGU URBAN.
ABSTRACT The study determined the socio demographic differences in multiple risk taking behaviour patterns among secondary school adolescents in Enugu urban. Six (6) objectives and five (5) hypotheses were set to guide the study. Relevant literatures were reviewed to enhance the theoretical background of the study. Descriptive survey design was adopted for the study. A […]
SOCIAL DETERMINANTS OF NUTRITIONAL PRACTICE IN PREGNANCY AMONG EXPECTANT MOTHERS ATTENDING ANTENATAL CLINIC IN KWALE DELTA STATE
CHAPTER ONE INTRODUCTION 1.1 Background to the Study Pregnancy is the most vital time for having a proper nutrition plan. The high demand for nutrients is to deposit energy in to the new and developing tissues, the growth of maternal mother tissues including the breast and the uterus, and the increased energy necessities for tissue […]
SEX EDUCATION AS A TOOL FOR REDUCING HIV/AIDS AMONG YOUTHS IN IVO LOCAL GOVERNMENT AREA OF EBONYI STATE
Abstract This study was carried out in Ivo Local Government Area of Ebonyi State. The purpose of this study sex education as a valuable tool in reducing the transmission of HIV/Aids among secondary school students. The purpose of carrying out this study is to identify those problems associated with sex education and why parents and […]
PREVALENCE OF URINARY TRACT INFECTION AND DEMOGRAPHIC DIFFERENTIALS AMONG PREGNANT WOMEN IN UNIVERSITY OF NIGERIA TEACHING HOSPITAL, ENUGU
ABSTRACT Urinary tract infection (UTI) represents a serious health problem in pregnant women. The severity of urinary tract infection depends both on the virulence of the bacteria and the susceptibility of the host. The aim of this study was to determine the prevalence of urinary tract infection and demographic differentials among pregnant women in University […]
PREVALENCE OF CARDIOVASCULAR DISEASE RISK FACTORS AMONG ADULTS IN ORLU LOCAL GOVERNMENT AREA IMO STATE- NIGERIA
ABSTRACT Cardiovascular disease is the leading cause of worldwide preventable morbidity and mortality. Globally certain risk factors have been found to account for up to 90% of cardiovascular disease and a large percentage are preventable through the reduction of the modifiable risk factors. However it is reported that there are millions of people with undiagnosed […]
ECONOMIC AND FINANCIAL CRIMES COMMISSION AND THE CONTROL OF CORRUPTION IN NIGERIA
ECONOMIC AND FINANCIAL CRIMES COMMISSION AND THE CONTROL OF CORRUPTION IN NIGERIA CHAPTER ONE 1.1 INTRODUCTION The preponderance of Economic and Financial Crimes like Advance Fee Fraud (419) money laundering have had severe negative consequences on Nigeria including decreased Foreign Direct investments in the country and tainting of Nigeria’s National Image. The menace of these crimes […]
THE RELEVANCE OF TRADITIONAL RULERS IN CONTEMPORARY NIGERIA’S GOVERNANCE
THE RELEVANCE OF TRADITIONAL RULERS IN CONTEMPORARY NIGERIA’S GOVERNANCE CHAPTER ONE INTRODUCTION 1.1 Background of the Study Prior to 1861 when Britain annexed Lagos, governance in what is known as Nigeria revolved around Traditional rulers. There is no doubt that traditional rulers in Nigeria have witnessed the erosion of their powers. This political scenario had […]
POSTPARTUM HEALTH-RELATED QUALITY OF LIFE OF MOTHERS AT 12 WEEKS AFTER VAGINAL AND CAESARIAN DELIVERY IN SELECTED HOSPITALS IN ENUGU, NIGERIA
ABSTRACT The process of birth may mean extra pressure on a mother’s well being, and this could affect her quality of life (QoL). Mothers are often expected to adjust from pregnant to pre-pregnancy health states irrespective of the mode of delivery. Due to paucity of published Nigeria based studies on postpartum Health Related Quality of […]
PERCEPTION AND SATISFACTION OF WOMEN TOWARDS THE QUALITY OF ANTENATAL CARE SERVICES IN NNAMDI AZIKIWE UNIVERSITY TEACHING HOSPITAL NNEWI
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Antenatal care refers to the care that is given to a pregnant women woman from the time that conception is confirmed until the beginning of labour. This is also viewed as an important point of contact between health workers and women and an opportunity for provision of […]
PATIENT PERCEPTION AND SATISFACTION WITH HEALTHCARE PROFESSIONALS AT PRIMARY CARE FACILITIES
CHAPTER ONE INTRODUCTION 1.1 Background of Study Primary Health Care forms the bedrock of the health-care services of a country. It is the quality of health care available to the majority of the population that determines the health status of the country and is the best indicator for the level of social development of the […]
AN APPRAISAL OF THE ROLE OF GOVERNMENT IN POVERTY ALLEVIATION IN NIGERIA
AN APPRAISAL OF THE ROLE OF GOVERNMENT IN POVERTY ALLEVIATION IN NIGERIA CHAPTER ONE 1.0 INTRODUCTION One of the primary purposes of every government is to improve the welfare of its citizenry. The basic idea of welfarism encompasses all concerted efforts directed towards the betterment and the improvement of the living standard of the […]