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    Tag Archives: CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE

    CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE

    BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS, MARKETING PROJECTS TOPICS AND MATERIALS

    CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE CHAPTER ONE INTRODUCTION Abstract This study examines Corporate Social Responsibility (CSR) as a strategic marketing tool for enhancing brand image at United Bank for Africa (UBA) Plc branches in Kaduna State, Nigeria. A […]

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