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	<title>DOWNLOAD RESEARCH COMPLETE PROJECT TOPICS AND MATERIALS, FREE UNDERGRADUATE AND FINAL YEAR PROJECT TOPICS AND MATERIALS, PROJECT TOPICS</title>
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		<title>CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SYSTEMS AND MARKETING EFFICIENCY: A CASE STUDY OF WEMA BANK BRANCHES IN OGUN STATE</title>
		<link>https://eliteproject.com.ng/customer-relationship-management-crm-systems-and-marketing-efficiency-a-case-study-of-wema-bank-branches-in-ogun-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=customer-relationship-management-crm-systems-and-marketing-efficiency-a-case-study-of-wema-bank-branches-in-ogun-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 16 Dec 2025 08:36:15 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SYSTEMS AND MARKETING EFFICIENCY: A CASE STUDY OF WEMA BANK BRANCHES IN OGUN STATE]]></category>
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					<description><![CDATA[CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SYSTEMS AND MARKETING EFFICIENCY: A CASE STUDY OF WEMA BANK BRANCHES IN OGUN STATE CHAPTER ONE INTRODUCTION Abstract This study examines the impact of Customer Relationship Management (CRM) systems on marketing efficiency at Wema Bank Plc branches in Ogun State, Nigeria. A mixed-methods approach was adopted, comprising quantitative surveys administered to [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40469</post-id>	</item>
		<item>
		<title>EMAIL AND SMS MARKETING CAMPAIGNS FOR LOAN PRODUCTS: A STUDY OF KEYSTONE BANK IN ILORIN, KWARA STATE</title>
		<link>https://eliteproject.com.ng/email-and-sms-marketing-campaigns-for-loan-products-a-study-of-keystone-bank-in-ilorin-kwara-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=email-and-sms-marketing-campaigns-for-loan-products-a-study-of-keystone-bank-in-ilorin-kwara-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 16 Dec 2025 08:23:45 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[EMAIL AND SMS MARKETING CAMPAIGNS FOR LOAN PRODUCTS: A STUDY OF KEYSTONE BANK IN ILORIN KWARA STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40468</guid>

					<description><![CDATA[EMAIL AND SMS MARKETING CAMPAIGNS FOR LOAN PRODUCTS: A STUDY OF KEYSTONE BANK IN ILORIN, KWARA STATE CHAPTER ONE INTRODUCTION Abstract This study investigates the efficacy of email and SMS marketing campaigns for promoting loan products at Keystone Bank Plc branches in Ilorin, Kwara State, Nigeria. A mixed-methods approach was employed, combining quantitative surveys administered [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40468</post-id>	</item>
		<item>
		<title>GREEN MARKETING INITIATIVES AND CUSTOMER TRUST IN BANKING: A CASE STUDY OF STERLING BANK PLC IN JOS, PLATEAU STATE</title>
		<link>https://eliteproject.com.ng/green-marketing-initiatives-and-customer-trust-in-banking-a-case-study-of-sterling-bank-plc-in-jos-plateau-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=green-marketing-initiatives-and-customer-trust-in-banking-a-case-study-of-sterling-bank-plc-in-jos-plateau-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 16 Dec 2025 08:11:36 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[GREEN MARKETING INITIATIVES AND CUSTOMER TRUST IN BANKING: A CASE STUDY OF STERLING BANK PLC IN JOS PLATEAU STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40464</guid>

					<description><![CDATA[GREEN MARKETING INITIATIVES AND CUSTOMER TRUST IN BANKING: A CASE STUDY OF STERLING BANK PLC IN JOS, PLATEAU STATE CHAPTER ONE INTRODUCTION Abstract This study examines the influence of green marketing initiatives on customer trust within Sterling Bank Plc branches located in Jos, Plateau State, Nigeria. Employing a mixed-methods approach, the research incorporated quantitative surveys [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40464</post-id>	</item>
		<item>
		<title>THE ROLE OF BRANDING IN COMPETITIVE ADVANTAGE: A COMPARATIVE STUDY OF ECOBANK AND UNION BANK IN BENIN CITY, EDO STATE</title>
		<link>https://eliteproject.com.ng/the-role-of-branding-in-competitive-advantage-a-comparative-study-of-ecobank-and-union-bank-in-benin-city-edo-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-role-of-branding-in-competitive-advantage-a-comparative-study-of-ecobank-and-union-bank-in-benin-city-edo-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Mon, 15 Dec 2025 06:54:50 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE ROLE OF BRANDING IN COMPETITIVE ADVANTAGE: A COMPARATIVE STUDY OF ECOBANK AND UNION BANK IN BENIN CITY EDO STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40461</guid>

					<description><![CDATA[THE ROLE OF BRANDING IN COMPETITIVE ADVANTAGE: A COMPARATIVE STUDY OF ECOBANK AND UNION BANK IN BENIN CITY, EDO STATE CHAPTER ONE INTRODUCTION Abstract This study examines how branding influences competitive advantage by comparing Ecobank Nigeria Plc and Union Bank of Nigeria Plc in Benin City, Edo State. A mixed-methods approach was employed, combining quantitative [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40461</post-id>	</item>
		<item>
		<title>PERSONAL SELLING AND CUSTOMER RETENTION IN COMMERCIAL BANKING: EVIDENCE FROM FIDELITY BANK PLC IN ENUGU METROPOLIS</title>
		<link>https://eliteproject.com.ng/personal-selling-and-customer-retention-in-commercial-banking-evidence-from-fidelity-bank-plc-in-enugu-metropolis/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=personal-selling-and-customer-retention-in-commercial-banking-evidence-from-fidelity-bank-plc-in-enugu-metropolis</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 09:16:18 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[PERSONAL SELLING AND CUSTOMER RETENTION IN COMMERCIAL BANKING: EVIDENCE FROM FIDELITY BANK PLC IN ENUGU METROPOLIS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40455</guid>

					<description><![CDATA[PERSONAL SELLING AND CUSTOMER RETENTION IN COMMERCIAL BANKING: EVIDENCE FROM FIDELITY BANK PLC IN ENUGU METROPOLIS CHAPTER ONE INTRODUCTION Abstract This study investigates how personal selling contributes to customer retention at Fidelity Bank Plc branches in Enugu Metropolis, Nigeria. A mixed-methods approach combined quantitative surveys of 360 customers with qualitative interviews involving 28 branch staff, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40455</post-id>	</item>
		<item>
		<title>MOBILE BANKING ADOPTION AND MARKETING COMMUNICATION: A CASE STUDY OF GTBANK BRANCHES IN IBADAN, OYO STATE</title>
		<link>https://eliteproject.com.ng/mobile-banking-adoption-and-marketing-communication-a-case-study-of-gtbank-branches-in-ibadan-oyo-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=mobile-banking-adoption-and-marketing-communication-a-case-study-of-gtbank-branches-in-ibadan-oyo-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 09:02:20 +0000</pubDate>
				<category><![CDATA[BANKING & FINANCE PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MOBILE BANKING ADOPTION AND MARKETING COMMUNICATION: A CASE STUDY OF GTBANK BRANCHES IN IBADAN OYO STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40452</guid>

					<description><![CDATA[MOBILE BANKING ADOPTION AND MARKETING COMMUNICATION: A CASE STUDY OF GTBANK BRANCHES IN IBADAN, OYO STATE CHAPTER ONE INTRODUCTION Abstract This study examines mobile banking adoption and the influence of marketing communication on its uptake at Guaranty Trust Bank (GTBank) branches in Ibadan, Oyo State, Nigeria. A mixed-methods approach was adopted, combining quantitative surveys administered [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40452</post-id>	</item>
		<item>
		<title>CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE</title>
		<link>https://eliteproject.com.ng/corporate-social-responsibility-csr-as-a-marketing-tool-for-brand-image-a-study-of-united-bank-for-africa-uba-in-kaduna-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=corporate-social-responsibility-csr-as-a-marketing-tool-for-brand-image-a-study-of-united-bank-for-africa-uba-in-kaduna-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 08:51:15 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40451</guid>

					<description><![CDATA[CORPORATE SOCIAL RESPONSIBILITY (CSR) AS A MARKETING TOOL FOR BRAND IMAGE: A STUDY OF UNITED BANK FOR AFRICA (UBA) IN KADUNA STATE CHAPTER ONE INTRODUCTION Abstract This study examines Corporate Social Responsibility (CSR) as a strategic marketing tool for enhancing brand image at United Bank for Africa (UBA) Plc branches in Kaduna State, Nigeria. A [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40451</post-id>	</item>
		<item>
		<title>SOCIAL MEDIA MARKETING EFFECTIVENESS IN BANKING SERVICES PROMOTION: A CASE STUDY OF ZENITH BANK PLC IN ABUJA, FEDERAL CAPITAL TERRITORY</title>
		<link>https://eliteproject.com.ng/social-media-marketing-effectiveness-in-banking-services-promotion-a-case-study-of-zenith-bank-plc-in-abuja-federal-capital-territory/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=social-media-marketing-effectiveness-in-banking-services-promotion-a-case-study-of-zenith-bank-plc-in-abuja-federal-capital-territory</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 08:45:58 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[SOCIAL MEDIA MARKETING EFFECTIVENESS IN BANKING SERVICES PROMOTION: A CASE STUDY OF ZENITH BANK PLC IN ABUJA FEDERAL CAPITAL TERRITORY]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40447</guid>

					<description><![CDATA[SOCIAL MEDIA MARKETING EFFECTIVENESS IN BANKING SERVICES PROMOTION: A CASE STUDY OF ZENITH BANK PLC IN ABUJA, FEDERAL CAPITAL TERRITORY CHAPTER ONE INTRODUCTION Abstract This study evaluates the impact of social media marketing on banking service promotion within Zenith Bank Plc branches located in Abuja, Federal Capital Territory. A mixed-methods approach was implemented, integrating quantitative [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40447</post-id>	</item>
		<item>
		<title>THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER LOYALTY: FIRST BANK OF NIGERIA LTD IN PORT HARCOURT, RIVERS STATE</title>
		<link>https://eliteproject.com.ng/the-impact-of-relationship-marketing-on-customer-loyalty-first-bank-of-nigeria-ltd-in-port-harcourt-rivers-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-impact-of-relationship-marketing-on-customer-loyalty-first-bank-of-nigeria-ltd-in-port-harcourt-rivers-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 08:29:47 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER LOYALTY: FIRST BANK OF NIGERIA LTD IN PORT HARCOURT RIVERS STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40446</guid>

					<description><![CDATA[THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER LOYALTY: FIRST BANK OF NIGERIA LTD IN PORT HARCOURT, RIVERS STATE CHAPTER ONE INTRODUCTION Abstract This study examines how relationship marketing influences customer loyalty at First Bank of Nigeria Ltd branches in Port Harcourt, Rivers State. Employing a mixed-methods approach, the research gathered quantitative data from 380 customers [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40446</post-id>	</item>
		<item>
		<title>DIGITAL MARKETING STRATEGIES AND CUSTOMER ACQUISITION IN NIGERIAN BANKS: A CASE STUDY OF ACCESS BANK PLC BRANCHES IN KANO METROPOLIS</title>
		<link>https://eliteproject.com.ng/digital-marketing-strategies-and-customer-acquisition-in-nigerian-banks-a-case-study-of-access-bank-plc-branches-in-kano-metropolis/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=digital-marketing-strategies-and-customer-acquisition-in-nigerian-banks-a-case-study-of-access-bank-plc-branches-in-kano-metropolis</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 13 Dec 2025 08:21:33 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[DIGITAL MARKETING STRATEGIES AND CUSTOMER ACQUISITION IN NIGERIAN BANKS: A CASE STUDY OF ACCESS BANK PLC BRANCHES IN KANO METROPOLIS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40445</guid>

					<description><![CDATA[DIGITAL MARKETING STRATEGIES AND CUSTOMER ACQUISITION IN NIGERIAN BANKS: A CASE STUDY OF ACCESS BANK PLC BRANCHES IN KANO METROPOLIS CHAPTER ONE INTRODUCTION Abstract This study examines how digital marketing strategies contribute to customer acquisition for Nigerian banks, particularly Access Bank Plc branches in Kano Metropolis. Using a mixed-methods design combining quantitative surveys and qualitative [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40445</post-id>	</item>
		<item>
		<title>THE EFFECT OF SERVICE RECOVERY PARADOX ON CUSTOMER LOYALTY AFTER BILLING COMPLAINTS: A CASE STUDY OF GLOBACOM (GLO) NIGERIA</title>
		<link>https://eliteproject.com.ng/the-effect-of-service-recovery-paradox-on-customer-loyalty-after-billing-complaints-a-case-study-of-globacom-glo-nigeria/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-effect-of-service-recovery-paradox-on-customer-loyalty-after-billing-complaints-a-case-study-of-globacom-glo-nigeria</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:48:06 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE EFFECT OF SERVICE RECOVERY PARADOX ON CUSTOMER LOYALTY AFTER BILLING COMPLAINTS: A CASE STUDY OF GLOBACOM (GLO) NIGERIA]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40224</guid>

					<description><![CDATA[THE EFFECT OF SERVICE RECOVERY PARADOX ON CUSTOMER LOYALTY AFTER BILLING COMPLAINTS: A CASE STUDY OF GLOBACOM (GLO) NIGERIA CHAPTER ONE INTRODUCTION Abstract The Service Recovery Paradox (SRP)  the phenomenon where customers who experience a service failure followed by excellent recovery end up more loyal than if no failure had occurred  has been widely studied [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40224</post-id>	</item>
		<item>
		<title>IMPACT OF NETWORK-RELATED COMPLAINTS ON CUSTOMER LIFETIME VALUE AND CHURN RATE: A CASE STUDY OF 9MOBILE NIGERIA</title>
		<link>https://eliteproject.com.ng/impact-of-network-related-complaints-on-customer-lifetime-value-and-churn-rate-a-case-study-of-9mobile-nigeria/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=impact-of-network-related-complaints-on-customer-lifetime-value-and-churn-rate-a-case-study-of-9mobile-nigeria</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:45:40 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[IMPACT OF NETWORK-RELATED COMPLAINTS ON CUSTOMER LIFETIME VALUE AND CHURN RATE: A CASE STUDY OF 9MOBILE NIGERIA]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40225</guid>

					<description><![CDATA[IMPACT OF NETWORK-RELATED COMPLAINTS ON CUSTOMER LIFETIME VALUE AND CHURN RATE: A CASE STUDY OF 9MOBILE NIGERIA CHAPTER ONE INTRODUCTION Abstract Network-related complaints (dropped calls, poor data speeds, intermittent coverage, and “no service” incidents) have become the single largest driver of customer churn in Nigeria’s fiercely competitive telecommunications market. This study focuses on 9mobile Nigeria [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40225</post-id>	</item>
		<item>
		<title>CUSTOMER COMPLAINT HANDLING PRACTICES AND EMPLOYEE MOTIVATION IN CONTACT CENTRES: A CASE STUDY OF MULTICHOICE NIGERIA (DSTV/GOTV)</title>
		<link>https://eliteproject.com.ng/customer-complaint-handling-practices-and-employee-motivation-in-contact-centres-a-case-study-of-multichoice-nigeria-dstv-gotv/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=customer-complaint-handling-practices-and-employee-motivation-in-contact-centres-a-case-study-of-multichoice-nigeria-dstv-gotv</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:41:57 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[CUSTOMER COMPLAINT HANDLING PRACTICES AND EMPLOYEE MOTIVATION IN CONTACT CENTRES: A CASE STUDY OF MULTICHOICE NIGERIA (DSTV/GOTV)]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40226</guid>

					<description><![CDATA[CUSTOMER COMPLAINT HANDLING PRACTICES AND EMPLOYEE MOTIVATION IN CONTACT CENTRES: A CASE STUDY OF MULTICHOICE NIGERIA (DSTV/GOTV) CHAPTER ONE  INTRODUCTION  Abstract Customer complaint handling in high-volume contact centres has traditionally been regarded as a burdensome cost centre and a primary generator of employee stress, yet contemporary research indicates that the manner in which complaints are [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40226</post-id>	</item>
		<item>
		<title>REGULATORY PENALTIES FOR UNRESOLVED CUSTOMER COMPLAINTS AND MARKETING BUDGET REALLOCATION: A CASE STUDY OF ZENITH BANK PLC</title>
		<link>https://eliteproject.com.ng/regulatory-penalties-for-unresolved-customer-complaints-and-marketing-budget-reallocation-a-case-study-of-zenith-bank-plc/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=regulatory-penalties-for-unresolved-customer-complaints-and-marketing-budget-reallocation-a-case-study-of-zenith-bank-plc</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:13:26 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[REGULATORY PENALTIES FOR UNRESOLVED CUSTOMER COMPLAINTS AND MARKETING BUDGET REALLOCATION: A CASE STUDY OF ZENITH BANK PLC]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40220</guid>

					<description><![CDATA[REGULATORY PENALTIES FOR UNRESOLVED CUSTOMER COMPLAINTS AND MARKETING BUDGET REALLOCATION: A CASE STUDY OF ZENITH BANK PLC Abstract The Central Bank of Nigeria (CBN) has significantly increased penalties for unresolved customer complaints since 2022. By 2024, these penalties reached ₦2.9 billion across the industry, and from January 2025, sanctions of up to ₦1 million per [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40220</post-id>	</item>
		<item>
		<title>CUSTOMER COMPLAINTS VIA SOCIAL MEDIA AND BRAND REPUTATION RECOVERY STRATEGIES: A CASE STUDY OF AIRTEL NIGERIA</title>
		<link>https://eliteproject.com.ng/customer-complaints-via-social-media-and-brand-reputation-recovery-strategies-a-case-study-of-airtel-nigeria/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=customer-complaints-via-social-media-and-brand-reputation-recovery-strategies-a-case-study-of-airtel-nigeria</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 06:10:12 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[RANDOM PROJECT TOPICS]]></category>
		<category><![CDATA[CUSTOMER COMPLAINTS VIA SOCIAL MEDIA AND BRAND REPUTATION RECOVERY STRATEGIES: A CASE STUDY OF AIRTEL NIGERIA]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40221</guid>

					<description><![CDATA[CUSTOMER COMPLAINTS VIA SOCIAL MEDIA AND BRAND REPUTATION RECOVERY STRATEGIES: A CASE STUDY OF AIRTEL NIGERIA Abstract The telecommunications sector in Nigeria benefits from social media platforms as clients use platforms to switch their service grievance disputes into trending discussions which destroy brands swiftly. This research examines Airtel Nigeria&#8217;s approach in handling network problems on [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40221</post-id>	</item>
		<item>
		<title>CONTENT MARKETING STRATEGIES ON WHATSAPP BUSINESS AND SME SALES PERFORMANCE IN THE INFORMAL SECTOR: A CASE STUDY OF LAUNDRY BUSINESSES IN PORT HARCOURT</title>
		<link>https://eliteproject.com.ng/content-marketing-strategies-on-whatsapp-business-and-sme-sales-performance-in-the-informal-sector-a-case-study-of-laundry-businesses-in-port-harcourt/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=content-marketing-strategies-on-whatsapp-business-and-sme-sales-performance-in-the-informal-sector-a-case-study-of-laundry-businesses-in-port-harcourt</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Mon, 24 Nov 2025 09:14:05 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MATHEMATICS PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[SOCIAL ADS AND CUSTOMER RETENTION SALES IN THE RETAIL SECTOR: A CASE STUDY OF SMES IN SOUTH-EAST NIGERIA]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40207</guid>

					<description><![CDATA[CONTENT MARKETING STRATEGIES ON WHATSAPP BUSINESS AND SME SALES PERFORMANCE IN THE INFORMAL SECTOR: A CASE STUDY OF LAUNDRY BUSINESSES IN PORT HARCOURT &#160; Abstract WhatsApp Business has quietly become the most powerful and pervasive sales engine in Nigeria&#8217;s informal economy, far beyond the reach, cost, and conversion for micro-service enterprises compared to Instagram, Facebook, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40207</post-id>	</item>
		<item>
		<title>SOCIAL MEDIA INFLUENCER COLLABORATIONS AND E-COMMERCE SALES CONVERSION IN URBAN RETAIL: A CASE STUDY OF JUMIA NIGERIA</title>
		<link>https://eliteproject.com.ng/social-media-influencer-collaborations-and-e-commerce-sales-conversion-in-urban-retail-a-case-study-of-jumia-nigeria/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=social-media-influencer-collaborations-and-e-commerce-sales-conversion-in-urban-retail-a-case-study-of-jumia-nigeria</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Mon, 24 Nov 2025 09:03:05 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[SOCIAL MEDIA INFLUENCER COLLABORATIONS AND E-COMMERCE SALES CONVERSION IN URBAN RETAIL: A CASE STUDY OF JUMIA NIGERIA]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40208</guid>

					<description><![CDATA[SOCIAL MEDIA INFLUENCER COLLABORATIONS AND E-COMMERCE SALES CONVERSION IN URBAN RETAIL: A CASE STUDY OF JUMIA NIGERIA CHAPTER ONE INTRODUCTION Abstract Social media influencers have become the single most potent trust bridge between Nigerian urban consumers and e-commerce platforms. In a market where cash-on-delivery still dominates 78 % of transactions and where traditional digital advertising [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40208</post-id>	</item>
		<item>
		<title>ANALYZING USER GENERATED CONTENT EFFECTIVENESS ON BRAND LOYALTY</title>
		<link>https://eliteproject.com.ng/analyzing-user-generated-content-effectiveness-on-brand-loyalty/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=analyzing-user-generated-content-effectiveness-on-brand-loyalty</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 23 Nov 2025 08:21:17 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[ANALYZING USER GENERATED CONTENT EFFECTIVENESS ON BRAND LOYALTY]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40175</guid>

					<description><![CDATA[ANALYZING USER GENERATED CONTENT EFFECTIVENESS ON BRAND LOYALTY CHAPTER ONE INTRODUCTION 1.1 Background of the Study In recent years, the rise of digital communication and the proliferation of social media platforms have significantly transformed consumer behavior. One of the key elements that have emerged from these changes is user-generated content (UGC). UGC refers to any [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40175</post-id>	</item>
		<item>
		<title>THE ROLE OF SOCIAL MEDIA IN CRISIS MANAGEMENT FOR ORGANIZATIONS</title>
		<link>https://eliteproject.com.ng/the-role-of-social-media-in-crisis-management-for-organizations/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-role-of-social-media-in-crisis-management-for-organizations</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 23 Nov 2025 08:17:36 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE ROLE OF SOCIAL MEDIA IN CRISIS MANAGEMENT FOR ORGANIZATIONS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40179</guid>

					<description><![CDATA[THE ROLE OF SOCIAL MEDIA IN CRISIS MANAGEMENT FOR ORGANIZATIONS CHAPTER ONE INTRODUCTION 1.1 Background of the Study In today’s rapidly evolving digital age, social media platforms have emerged as powerful tools for communication, information dissemination, and crisis management for organizations. The widespread adoption of social media has revolutionized how businesses engage with stakeholders, manage [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40179</post-id>	</item>
		<item>
		<title>THE EFFECTIVENESS OF TARGETED ADVERTISEMENTS ON SOCIAL MEDIA PLATFORMS</title>
		<link>https://eliteproject.com.ng/the-effectiveness-of-targeted-advertisements-on-social-media-platforms/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-effectiveness-of-targeted-advertisements-on-social-media-platforms</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 23 Nov 2025 08:04:58 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE EFFECTIVENESS OF TARGETED ADVERTISEMENTS ON SOCIAL MEDIA PLATFORMS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40169</guid>

					<description><![CDATA[THE EFFECTIVENESS OF TARGETED ADVERTISEMENTS ON SOCIAL MEDIA PLATFORMS CHAPTER ONE INTRODUCTION 1.1 Background of the Study In recent years, the advent of social media platforms has transformed the landscape of advertising, offering unprecedented opportunities for businesses to connect directly with their target audience. Social media platforms, such as Facebook, Instagram, Twitter, and LinkedIn, provide [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40169</post-id>	</item>
		<item>
		<title>UNDERSTANDING THE INFLUENCE OF SOCIAL MEDIA ON THE PURCHASE DECISION PROCESS</title>
		<link>https://eliteproject.com.ng/understanding-the-influence-of-social-media-on-the-purchase-decision-process/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=understanding-the-influence-of-social-media-on-the-purchase-decision-process</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 23 Nov 2025 08:02:20 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[UNDERSTANDING THE INFLUENCE OF SOCIAL MEDIA ON THE PURCHASE DECISION PROCESS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40167</guid>

					<description><![CDATA[UNDERSTANDING THE INFLUENCE OF SOCIAL MEDIA ON THE PURCHASE DECISION PROCESS CHAPTER ONE INTRODUCTION 1.1 Background of the Study The emergence of social media has revolutionized how individuals interact, communicate, and make decisions, particularly in the realm of consumer behavior. The purchase decision process, which involves the recognition of needs, information search, evaluation of alternatives, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40167</post-id>	</item>
		<item>
		<title>STRATEGIES FOR ENHANCING CUSTOMER ENGAGEMENT THROUGH SOCIAL MEDIA CAMPAIGNS</title>
		<link>https://eliteproject.com.ng/strategies-for-enhancing-customer-engagement-through-social-media-campaigns/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=strategies-for-enhancing-customer-engagement-through-social-media-campaigns</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 22 Nov 2025 07:01:53 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[STRATEGIES FOR ENHANCING CUSTOMER ENGAGEMENT THROUGH SOCIAL MEDIA CAMPAIGNS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40161</guid>

					<description><![CDATA[STRATEGIES FOR ENHANCING CUSTOMER ENGAGEMENT THROUGH SOCIAL MEDIA CAMPAIGNS CHAPTER ONE INTRODUCTION 1.1 Background of the Study In today’s digital age, social media platforms have emerged as powerful tools for businesses to engage with their customers. The global reach and real-time interaction capabilities of social media provide organizations with an unprecedented opportunity to establish a [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40161</post-id>	</item>
		<item>
		<title>THE IMPLICATIONS OF SOCIAL MEDIA ALGORITHMS ON BRAND VISIBILITY</title>
		<link>https://eliteproject.com.ng/the-implications-of-social-media-algorithms-on-brand-visibility/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-implications-of-social-media-algorithms-on-brand-visibility</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 22 Nov 2025 06:59:45 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE IMPLICATIONS OF SOCIAL MEDIA ALGORITHMS ON BRAND VISIBILITY]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40160</guid>

					<description><![CDATA[THE IMPLICATIONS OF SOCIAL MEDIA ALGORITHMS ON BRAND VISIBILITY CHAPTER ONE INTRODUCTION 1.1 Background of the Study In the contemporary digital landscape, social media platforms have become integral to communication, marketing, and brand visibility. With billions of active users worldwide, social media networks such as Facebook, Instagram, Twitter, LinkedIn, and TikTok have evolved beyond simple [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40160</post-id>	</item>
		<item>
		<title>MEASURING THE RETURN ON INVESTMENT (ROI) OF SOCIAL MEDIA MARKETING EFFORTS</title>
		<link>https://eliteproject.com.ng/measuring-the-return-on-investment-roi-of-social-media-marketing-efforts/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=measuring-the-return-on-investment-roi-of-social-media-marketing-efforts</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 22 Nov 2025 06:55:59 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MEASURING THE RETURN ON INVESTMENT (ROI) OF SOCIAL MEDIA MARKETING EFFORTS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40159</guid>

					<description><![CDATA[MEASURING THE RETURN ON INVESTMENT (ROI) OF SOCIAL MEDIA MARKETING EFFORTS CHAPTER ONE INTRODUCTION 1.1 Background of the Study The rise of social media marketing has transformed traditional marketing approaches, becoming an essential tool for businesses to reach a wider audience and engage with their customers directly. Social media platforms like Facebook, Twitter, Instagram, LinkedIn, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40159</post-id>	</item>
		<item>
		<title>THE IMPACT OF REMOTE WORK ON ORGANIZATIONAL CULTURE</title>
		<link>https://eliteproject.com.ng/the-impact-of-remote-work-on-organizational-culture/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-impact-of-remote-work-on-organizational-culture</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 22 Nov 2025 06:52:28 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[THE IMPACT OF REMOTE WORK ON ORGANIZATIONAL CULTURE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40158</guid>

					<description><![CDATA[THE IMPACT OF REMOTE WORK ON ORGANIZATIONAL CULTURE CHAPTER ONE INTRODUCTION 1.1 Background of the Study Remote work, also known as telecommuting or working from home, has become a widely adopted practice in organizations across the globe, driven largely by technological advancements and the need for flexibility in work arrangements. The onset of the COVID-19 [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40158</post-id>	</item>
		<item>
		<title>STRATEGIES FOR SUSTAINABLE BUSINESS DEVELOPMENT</title>
		<link>https://eliteproject.com.ng/strategies-for-sustainable-business-development/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=strategies-for-sustainable-business-development</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 22 Nov 2025 06:49:51 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[STRATEGIES FOR SUSTAINABLE BUSINESS DEVELOPMENT]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=40153</guid>

					<description><![CDATA[STRATEGIES FOR SUSTAINABLE BUSINESS DEVELOPMENT CHAPTER ONE INTRODUCTION 1.1 Background of the Study Sustainable business development has gained prominence as an essential approach for balancing economic growth, social inclusion, and environmental protection (Bocken et al., 2019). This strategy encourages companies to adopt long-term growth models that integrate environmental stewardship, economic viability, and social responsibility (Elkington, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">40153</post-id>	</item>
		<item>
		<title>CORPORATE SOCIAL RESPONSIBILITY AND ORGANIZATION BRAND IMAGE A CASE STUDY OF NESTLE IN LAGOS STATE</title>
		<link>https://eliteproject.com.ng/corporate-social-responsibility-and-organization-brand-image-a-case-study-of-nestle-in-lagos-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=corporate-social-responsibility-and-organization-brand-image-a-case-study-of-nestle-in-lagos-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Mon, 23 Jun 2025 19:48:02 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[CORPORATE SOCIAL RESPONSIBILITY AND ORGANIZATION BRAND IMAGE A CASE STUDY OF NESTLE IN LAGOS STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=38710</guid>

					<description><![CDATA[CORPORATE SOCIAL RESPONSIBILITY AND ORGANIZATION BRAND IMAGE A CASE STUDY OF NESTLE IN LAGOS STATE Abstract This study examined Corporate Social Responsibility and Organizational Brand Image: A Case Study of Nestlé in Lagos State. The research aimed to assess the influence of corporate social responsibility (CSR) initiatives on consumer perception and customer loyalty, as well [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">38710</post-id>	</item>
		<item>
		<title>STRATEGIC PLANNING ON THE PERFORMANCE OF LISTED MANUFACTURING COMPANIES IN NIGERIA CASE STUDY OF LISTED MANUFACTURING COMPANIES IN OGUN STATE</title>
		<link>https://eliteproject.com.ng/strategic-planning-on-the-performance-of-listed-manufacturing-companies-in-nigeria-case-study-of-listed-manufacturing-companies-in-ogun-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=strategic-planning-on-the-performance-of-listed-manufacturing-companies-in-nigeria-case-study-of-listed-manufacturing-companies-in-ogun-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Tue, 17 Jun 2025 15:21:48 +0000</pubDate>
				<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[STRATEGIC PLANNING ON THE PERFORMANCE OF LISTED MANUFACTURING COMPANIES IN NIGERIA CASE STUDY OF LISTED MANUFACTURING COMPANIES IN OGUN STATE]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=38534</guid>

					<description><![CDATA[STRATEGIC PLANNING ON THE PERFORMANCE OF LISTED MANUFACTURING COMPANIES IN NIGERIA CASE STUDY OF LISTED MANUFACTURING COMPANIES IN OGUN STATE ABSTRACT The purpose of this study was to assess the effect of strategic planning on the performance of banks in Nigeria with reference to the operations of the manufacturing companies in Ogun state, Nigeria. A [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">38534</post-id>	</item>
		<item>
		<title>INTERNAL REVENUE GENERATION: PROBLEMS AND PROSPECTS (STUDY OF EZEAGU LOCAL GOVERNMENT AREA)</title>
		<link>https://eliteproject.com.ng/internal-revenue-generation-problems-and-prospects-study-of-ezeagu-local-government-area/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=internal-revenue-generation-problems-and-prospects-study-of-ezeagu-local-government-area</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 14 Jun 2025 16:49:52 +0000</pubDate>
				<category><![CDATA[ACCOUNTING PROJECT TOPICS]]></category>
		<category><![CDATA[ACCOUNTING PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[BUSINESS ADMINISTRATION AND MANAGEMENT PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[PUBLIC ADMINISTRATION PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[INTERNAL REVENUE GENERATION: PROBLEMS AND PROSPECTS (STUDY OF EZEAGU LOCAL GOVERNMENT AREA)]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=38425</guid>

					<description><![CDATA[INTERNAL REVENUE GENERATION: PROBLEMS AND PROSPECTS (STUDY OF EZEAGU LOCAL GOVERNMENT AREA) Abstract   The study is concerned with the Internal Revenue Generation: problems and prospects, with focus on Ezeagu local government area of Enugu state. Finance is the bedrock of any organization, including the local government system. It is generally agreed that functionality of [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">38425</post-id>	</item>
		<item>
		<title>EVALUATION OF THE EFFECTS OF NIGERIA’S INTERNATIONAL IMAGE AND REPUTATION MANAGEMENT ON FOREIGN NATIONALS’ PERCEPTION OF THE COUNTRY</title>
		<link>https://eliteproject.com.ng/evaluation-of-the-effects-of-nigerias-international-image-and-reputation-management-on-foreign-nationals-perception-of-the-country/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=evaluation-of-the-effects-of-nigerias-international-image-and-reputation-management-on-foreign-nationals-perception-of-the-country</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 01 Oct 2023 12:31:34 +0000</pubDate>
				<category><![CDATA[LAW PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[RANDOM PROJECT TOPICS]]></category>
		<category><![CDATA[EVALUATION OF THE EFFECTS OF NIGERIA’S INTERNATIONAL IMAGE AND REPUTATION MANAGEMENT ON FOREIGN NATIONALS’ PERCEPTION OF THE COUNTRY]]></category>
		<category><![CDATA[Project topics and materials]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=20600</guid>

					<description><![CDATA[EVALUATION OF THE EFFECTS OF NIGERIA’S INTERNATIONAL IMAGE AND REPUTATION MANAGEMENT ON FOREIGN NATIONALS’ PERCEPTION OF THE COUNTRY ABSTRACT The management of image and reputation had over the years been restricted to corporate organizations. This trend has assumed a different dimension as most countries now evolve various strategies of building good image and reputation that [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">20600</post-id>	</item>
		<item>
		<title>SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN MARKETING (A STUDY OF AIRTEL NIGERIA PLC)</title>
		<link>https://eliteproject.com.ng/service-delivery-as-an-instrument-of-accessing-competitive-advantage-in-marketing-a-study-of-zain-nigeria-plc-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=service-delivery-as-an-instrument-of-accessing-competitive-advantage-in-marketing-a-study-of-zain-nigeria-plc-2</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 01 Oct 2023 12:31:27 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[RANDOM PROJECT TOPICS]]></category>
		<category><![CDATA[Project topics and materials]]></category>
		<category><![CDATA[SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN MARKETING (A STUDY OF AIRTEL NIGERIA PLC)]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=20637</guid>

					<description><![CDATA[SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN MARKETING (A STUDY OF AIRTEL NIGERIA PLC) ABSTRACT This project examined the role service delivery in accessing completive advantage in marketing using specifically Airtel Nigeria Plc. Thus, the project had the following as object (i) to determine what constitutes effective customer service for a typical [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">20637</post-id>	</item>
		<item>
		<title>EVALUATION OF CORPORATE GOVERNACE IN THE NIGERIAN BANKING INDUSTRY</title>
		<link>https://eliteproject.com.ng/evaluation-of-corporate-governace-in-the-nigerian-banking-industry-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=evaluation-of-corporate-governace-in-the-nigerian-banking-industry-2</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 01 Oct 2023 12:31:26 +0000</pubDate>
				<category><![CDATA[BANKING & FINANCE PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[RANDOM PROJECT TOPICS]]></category>
		<category><![CDATA[EVALUATION OF CORPORATE GOVERNACE IN THE NIGERIAN BANKING INDUSTRY]]></category>
		<category><![CDATA[Project topics and materials]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=20709</guid>

					<description><![CDATA[EVALUATION OF CORPORATE GOVERNACE IN THE NIGERIAN BANKING INDUSTRY ABSTRACT The CBN Code of Corporate Governance stated that Corporate Governance refers to the processes and structure by which the business and affairs of an institution are directed and managed. The objectives of this study are to examine Corporate Governance in relation to the promotion of [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">20709</post-id>	</item>
		<item>
		<title>AN EMPIRICAL INVESTIGATION OF COVID-19 ON PRODUCT SALES AND MARKETING</title>
		<link>https://eliteproject.com.ng/an-empirical-investigation-of-covid-19-on-product-sales-and-marketing/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-empirical-investigation-of-covid-19-on-product-sales-and-marketing</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 15 Jan 2023 12:55:14 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=33826</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY Notably, many states; continents; regions; urban and rural communities; families thinking and lifestyle of have been impacted by the outbreak a harmful pandemic pandemic known as Covid-19. The COVID-19 pandemic is a global public health emergency characterized with high infectivity, a high mortality rate, and a long incubation period. [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">33826</post-id>	</item>
		<item>
		<title>ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED, LAGOS STATE )</title>
		<link>https://eliteproject.com.ng/assessment-of-twitter-ban-on-brand-awareness-in-nigeria-a-case-study-of-rite-food-limited-lagos-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=assessment-of-twitter-ban-on-brand-awareness-in-nigeria-a-case-study-of-rite-food-limited-lagos-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 14 Jan 2023 16:48:16 +0000</pubDate>
				<category><![CDATA[ALL PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED]]></category>
		<category><![CDATA[LAGOS STATE )]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=33698</guid>

					<description><![CDATA[ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED, LAGOS STATE ) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Twitter is a social platform that provides users to follow one other and send messages that are limited to 140 characters. Relationships on Twitter may be entirely one-sided, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">33698</post-id>	</item>
		<item>
		<title>IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE.</title>
		<link>https://eliteproject.com.ng/impact-of-online-shopping-adverts-on-consumer-buying-rate/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=impact-of-online-shopping-adverts-on-consumer-buying-rate</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Fri, 13 Jan 2023 19:36:20 +0000</pubDate>
				<category><![CDATA[ALL PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE.]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=33649</guid>

					<description><![CDATA[IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE. CHAPTER ONE INTRODUCTION 1.1 Background of the study Given the growing number of Nigerians who go online on a daily basis, as well as the fact that many brands continue to utilize social media on daily basis to advertise their product, it becomes even more important to [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">33649</post-id>	</item>
		<item>
		<title>A CRITICAL EXAMINATION OF THE EFFECT OF STRATEGIC MARKETING  ON ORGANIZATIONAL PERFORMANCE</title>
		<link>https://eliteproject.com.ng/a-critical-examination-of-the-effect-of-strategic-marketing-on-organizational-performance/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-critical-examination-of-the-effect-of-strategic-marketing-on-organizational-performance</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 08 Jan 2023 15:49:57 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32879</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 Background of the Study  Organizational performance is one of the most significant issues in management study since it is the most essential criteria in assessing organizations, their activities, and their environments. Its significance is mirrored in its widespread application. Companies are seeing internationalization of their activities and events as a strategy to [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32879</post-id>	</item>
		<item>
		<title>A CRITICAL EXAMINATION OF THE IMPACT OF ADVERTISING ON BRANDS SELECTION AMONG CONSUMERS IN OWERRI, IMO STATE</title>
		<link>https://eliteproject.com.ng/a-critical-examination-of-the-impact-of-advertising-on-brands-selection-among-consumers-in-owerri-imo-state/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-critical-examination-of-the-impact-of-advertising-on-brands-selection-among-consumers-in-owerri-imo-state</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 08 Jan 2023 15:45:32 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32868</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 Background Of The Study Producing for sales and profits is the raison d&#8217;être of each business enterprise. In order to stay in business, an organization must generate sufficient revenue from its products to pay its operational costs and generate enough profits (Tellis, 2004). For many organizations, budgeting or profit planning begins [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32868</post-id>	</item>
		<item>
		<title>A STUDY ON THE EFFECTS OF SALES TRAINING ON SALES FORCE ACTIVITY</title>
		<link>https://eliteproject.com.ng/a-study-on-the-effects-of-sales-training-on-sales-force-activity/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-study-on-the-effects-of-sales-training-on-sales-force-activity</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 08 Jan 2023 12:47:37 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32789</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1  BACKGROUND OF THE STUDY In modern times, a series of developments have impacted the personal sales feature. Customers have even more detail, greater demands, and require higher standards of customer support. Furthermore, rivalry is higher due to market globalization, and technology is continually becoming more advanced, particularly in the area of telecommunications [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32789</post-id>	</item>
		<item>
		<title>A STUDY ON FACTORS INFLUENCING NIGERIAN ONLINE CONSUMERS’ PURCHASE BEHAVIOUR</title>
		<link>https://eliteproject.com.ng/a-study-on-factors-influencing-nigerian-online-consumers-purchase-behaviour/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=a-study-on-factors-influencing-nigerian-online-consumers-purchase-behaviour</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sun, 08 Jan 2023 12:46:16 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32786</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The era of internet technology has had a favorable impact on our everyday lives and routines as well as on how businesses work around the world. The internet has provided businesses and individuals with a new means of communication as well as opportunities to communicate and access [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32786</post-id>	</item>
		<item>
		<title>ADVERTISING MESSAGES AND BRAND LOYALTY IN NIGERIA: A COMPARATIVE ANALYSIS OF ZENITH AND POLARIS BANK CUSTOMERS</title>
		<link>https://eliteproject.com.ng/advertising-messages-and-brand-loyalty-in-nigeria-a-comparative-analysis-of-zenith-and-polaris-bank-customers/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=advertising-messages-and-brand-loyalty-in-nigeria-a-comparative-analysis-of-zenith-and-polaris-bank-customers</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 07 Jan 2023 18:13:09 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32762</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Several studies have examined the influence of advertising messages on brand loyalty (Baktor, Boric and Paunović, 2017). Advertising messages can be transferred to the target audience through the respective advertising media. A wide array of media is used for advertising messages. Each medium has its diverse benefits, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32762</post-id>	</item>
		<item>
		<title>AN  ASSESSMENT OF THE IMPACT OF COVID-19 ON SOCIAL MEDIA ADVERTISEMENT</title>
		<link>https://eliteproject.com.ng/an-assessment-of-the-impact-of-covid-19-on-social-media-advertisement/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-assessment-of-the-impact-of-covid-19-on-social-media-advertisement</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 07 Jan 2023 18:07:35 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32752</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 Background of the study A newly emerging corona virus, SARS‐CoV‐2 (previously known as 2019‐nCoV) which can cause corona virus disease (COVID‐19), a severe respiratory illness like SARS and MERS, was first reported in Wuhan, China at the end of 2019. The World Health Organization (WHO) initially declared the COVID‐19 outbreak a [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32752</post-id>	</item>
		<item>
		<title>AN EXAMINATION OF THE IMPACT OF TECHNOLOGY AND DIGITIZATION ON MARKET RESEARCH IN GHANA</title>
		<link>https://eliteproject.com.ng/an-examination-of-the-impact-of-technology-and-digitization-on-market-research-in-ghana/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-examination-of-the-impact-of-technology-and-digitization-on-market-research-in-ghana</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Fri, 06 Jan 2023 16:40:43 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32404</guid>

					<description><![CDATA[CHAPTER ONE &#160; INTRODUCTION &#160; 1.1 Background Of the Study According to a 2020 global research assessment of the global business climate led by Kantar TNS, a leading research firm, the insights engine was the most important feature a firm needs to continue good business growth (Redlich-Amiray, &#38; Higginbottom 2014). An insights engine is a [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32404</post-id>	</item>
		<item>
		<title>AN INVESTIGATION OF BRAND PERSONALITY AND ITS IMPACT ON THE SATISFACTION AND LOYALTY OF CONSUMERS.</title>
		<link>https://eliteproject.com.ng/an-investigation-of-brand-personality-and-its-impact-on-the-satisfaction-and-loyalty-of-consumers/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-investigation-of-brand-personality-and-its-impact-on-the-satisfaction-and-loyalty-of-consumers</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Thu, 05 Jan 2023 15:04:09 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<category><![CDATA[Project topics and materials]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32230</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 Background of the study Today&#8217;s brands serve a variety of functions that benefit consumers and increase a company&#8217;s financial worth. Consumers can attribute responsibility to a certain manufacturer or distributor by using brands to identify the product&#8217;s source or creator. Depending on how a product is labeled, consumers may have varied reactions [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32230</post-id>	</item>
		<item>
		<title>AN INVESTIGATION OF ONLINE DISPLAY ADVERTISING AND ITS EFFECT ON CONSUMER BEHAVIOURAL RESPONSES IN GHANA</title>
		<link>https://eliteproject.com.ng/an-investigation-of-online-display-advertising-and-its-effect-on-consumer-behavioural-responses-in-ghana/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-investigation-of-online-display-advertising-and-its-effect-on-consumer-behavioural-responses-in-ghana</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Thu, 05 Jan 2023 14:38:23 +0000</pubDate>
				<category><![CDATA[ALL PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32182</guid>

					<description><![CDATA[AN INVESTIGATION OF ONLINE DISPLAY ADVERTISING AND ITS EFFECT ON CONSUMER BEHAVIOURAL RESPONSES IN GHANA CHAPTER ONE INTRODUCTION 1.1 Background of study Because of its unrivaled reach, targeting, information richness, and interactivity, the internet has earned a special place as a preferred medium of choice in modern advertising since its inception (McCoy et al., 2012; Nihel, [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32182</post-id>	</item>
		<item>
		<title>AN INVESTIGATION OF SALES PROMOTION AND ITS INFLUENCE ON BUSINESS PERFORMANCE</title>
		<link>https://eliteproject.com.ng/an-investigation-of-sales-promotion-and-its-influence-on-business-performance/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-investigation-of-sales-promotion-and-its-influence-on-business-performance</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Thu, 05 Jan 2023 14:32:31 +0000</pubDate>
				<category><![CDATA[ALL PROJECT TOPICS AND MATERIALS]]></category>
		<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=32175</guid>

					<description><![CDATA[AN INVESTIGATION OF SALES PROMOTION AND ITS INFLUENCE ON BUSINESS PERFORMANCE CHAPTER ONE INTRODUCTION 1.1 Background Of The Study In the last few decades, the financial and commercial activities of most businesses have been affected by the unfavourable state of the Nigerian economy. Hence, businesses have experienced a declining level of sales and profitability and [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">32175</post-id>	</item>
		<item>
		<title>EFFECT OF RE-BRANDING ON CUSTOMER SATISFACTION IN COOPERATE ORGANIZATION</title>
		<link>https://eliteproject.com.ng/effect-of-re-branding-on-customer-satisfaction-in-cooperate-organization/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=effect-of-re-branding-on-customer-satisfaction-in-cooperate-organization</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Wed, 04 Jan 2023 13:03:02 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=31804</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 Background of the study Over the past couple of years, the business environment has witnessed a tremendous change as a result of the re-branding by players in the banking industry. Re-branding is an important aspect of business as it tends to have a great impact on the satisfaction of customers. Most researchers characterizes re-branding as [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">31804</post-id>	</item>
		<item>
		<title>EVALUATION OF EFFECTIVENESS OF MARKETING COMMUNICATION MIX ELEMENTS IN NIGERIAN SERVICE SECTOR</title>
		<link>https://eliteproject.com.ng/evaluation-of-effectiveness-of-marketing-communication-mix-elements-in-nigerian-service-sector/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=evaluation-of-effectiveness-of-marketing-communication-mix-elements-in-nigerian-service-sector</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Wed, 04 Jan 2023 09:41:36 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=31724</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1  BACKGROUND OF THE STUDY Organizations work to accomplish a certain task over an indefinite amount of time. Organizations should strive for innovative and profitable methods of doing corporate practices to meet corporate goals in order to stay in existence for a long time. The fight for sustainability and success in industry has [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">31724</post-id>	</item>
		<item>
		<title>ASSESSMENT OF EFFECTIVE MARKETING STRATEGY AND CONSUMER PURCHASING BEHAVIOUR IN E-MARKETING</title>
		<link>https://eliteproject.com.ng/assessment-of-effective-marketing-strategy-and-consumer-purchasing-behaviour-in-e-marketing/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=assessment-of-effective-marketing-strategy-and-consumer-purchasing-behaviour-in-e-marketing</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Sat, 31 Dec 2022 13:22:04 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=31063</guid>

					<description><![CDATA[CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY The arrival of new information and communication technologies has increased the complexity of competition in today&#8217;s world; thus, the competitive aspects of the use of new technologies are essential for local and international businesses in order to gain an appropriate share of local markets. It is important to note [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">31063</post-id>	</item>
		<item>
		<title>EFFECTIVENESS OF STRATEGIC MARKETING IN NIGERIAN BANKS: A STUDY OF SOME SELECTED BANKS</title>
		<link>https://eliteproject.com.ng/effectiveness-of-strategic-marketing-in-nigerian-banks-a-study-of-some-selected-banks/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=effectiveness-of-strategic-marketing-in-nigerian-banks-a-study-of-some-selected-banks</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Fri, 16 Sep 2022 16:40:36 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=21937</guid>

					<description><![CDATA[CHAPTER ONE 1.1 BACKGROUND OF THE STUDY Given the trend of every aspects of economic activities globally and particularly Nigeria, it is imperative for business entities to adopt measures that should strategically reposition them so as to remain afloat. With much increase in the level of customer awareness in response to their needs and wants [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">21937</post-id>	</item>
		<item>
		<title>THE EFFECTIVENESS OF PUBLIC RELATIONS IN THE OIL INDUSTRY (A CASE STUDY OF SHELL PETROLEUM DEVELOPMENT COMPANY LIMITED (EASTERN DIVISION)</title>
		<link>https://eliteproject.com.ng/the-effectiveness-of-public-relations-in-the-oil-industry-a-case-study-of-shell-petroleum-development-company-limited-eastern-division/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-effectiveness-of-public-relations-in-the-oil-industry-a-case-study-of-shell-petroleum-development-company-limited-eastern-division</link>
		
		<dc:creator><![CDATA[Uduak Effiong]]></dc:creator>
		<pubDate>Fri, 16 Sep 2022 16:37:27 +0000</pubDate>
				<category><![CDATA[MARKETING PROJECTS TOPICS AND MATERIALS]]></category>
		<guid isPermaLink="false">https://eliteproject.com.ng/?p=21934</guid>

					<description><![CDATA[CHAPTER ONE BACKGROUND OF THE STUDY Shell Petroleum Development Corporation Limited (SPDC) is the pioneer and largest hydrocarbon exploration and production company in the country. SPDC was originally known as Shell D’ Arcy and later as Shell-BP which was jointly financed by the Royal Dutch Shell Group of Companies and the British Petroleum (BP) Group [&#8230;]]]></description>
		
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">21934</post-id>	</item>
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